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Skills

  • Venue selection
  • Business operations
  • New business development
  • Supervision
  • Email campaign management
  • Cross-functional team collaboration
  • Problem resolution
  • Conflict resolution during live events
  • Process improvement
  • Event planning and execution

Work Experiences

  • Achieved an open rate of 75%.
  • Assisted in the on-site coordination of 10 fundraisers, helping to raise $5 for local non-profit initiatives.
  • Placed a high value on punctuality and worked hard to maintain an excellent attendance record, consistently arriving at work ready to work right away.
  • Collaborated with vendors to negotiate contracts.
  • Looked for industry trends on social media and through online sources.
  • Was in charge of resolving disagreements and negotiating mutually beneficial agreements between parties.
  • Achieved a 3% open rate.
  • Aligned materials with marketing objectives.
  • Collaborated with design teams to produce marketing collateral, resulting in a 66% boost in social media engagement during event periods.
  • Collaborated with metric customers to determine their needs and deliver category service.

Summaries

  • Achieved a 70% boost in returning attendees for initiative.
  • Clear understanding of quality assurance and client relations as well as project management training.
  • Achieved 23% growth in social media followers.
  • Achieved real-time audience growth.
  • Achieved 19% growth in social media followers through thoughtful promotional partnerships and strategic marketing initiatives.
  • Contributed to a 63% increase in ROI on future events.
  • Expert at coordinating event logistics and collaborating with sales and marketing teams to achieve booking goals.
  • Achieved 51% conversion rates.
  • Within Miscellaneous, senior Events Marketing Development Intern and outstanding performer in project management and performance reporting.
  • Overall morale and productivity are boosted by experience in policy development and staff management procedures.

Accomplishments

  • Negotiated contract terms with 17 vendors, saving 18% on overall event costs while maintaining high-quality service.
  • Coordinated social media campaigns promoting system, resulting in 11% increased engagement and 15 registration conversions.
  • Monitored live chat and social channels during virtual events, providing attendees with real-time support and increasing satisfaction scores by 58%.
  • Integrated social media strategies into event programs, leading to a 34% increase in social mentions during program.
  • Managed registration platforms and software integrations that facilitated the seamless onboarding of over 3 attendees.
  • Assisted with the full-cycle planning and execution of initiative, including budgeting, logistics, promotional activities, and vendor management.
  • Developed sponsor pitch decks and co-branded marketing materials, fostering long-term partnerships with 2 high-profile sponsors.
  • Created detailed event schedules and task assignment lists that streamlined communication between 18 teams.
  • Executed comprehensive email marketing campaigns that yielded a 36% open rate and 2% clickthrough rate for program.
  • Oversaw post-event reporting, using data analytics to provide actionable insights that improved subsequent events’ ROI by 23%.

Affiliations

  • Event Planners Association (EPA)
  • Association for Supply Chain Management (APICS)
  • Global Business Travel Association (GBTA)
  • Association of Fundraising Professionals (AFP)
  • Event Marketing Institute (EMI)
  • Women in Events (WIE)
  • Social Media Club (SMC)
  • Incentive Marketing Association (IMA)
  • Association for Women in Communications (AWC)
  • International Council of Nurses

Certifications

  • Content Marketing Certification - HubSpot Academy
  • Microsoft Certified Systems Engineer (MCSE)
  • Google Ads Video Certification
  • Certified Special Events Professional (CSEP)
  • Fundamentals of Digital Marketing - Google Digital Garage
  • Certificate in Event Management – International Institute of Event Management
  • CompTIA Security+
  • ServSafe
  • Certified Meeting Professional (CMP)
  • Hootsuite Platform Certification

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