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Skills

  • Business Administration
  • Customer needs assessment
  • Tech-adequate
  • Customer engagement strategies
  • Collaborating with digital marketing teams
  • Market research
  • Reporting and documentation
  • Content creation for social media
  • Branding
  • Analytical reporting on campaign performance

Work Experiences

  • Wrote post-event evaluations, compiled data, and made suggestions for improvements for future events.
  • In charge of account management, strategy, targeting, and campaign development for 14 large Fortune 500 clients.
  • Used language, graphics, and marketing collateral to create effective messaging.
  • Provide prospective students with advice and information about college activities and academic programs.
  • Advised management on how to communicate with employees and customers about organizational changes.
  • Was in charge of project deadlines and milestones from start to finish.
  • By implementing an integrated social media strategy, I was able to increase website traffic by 5%.
  • Provide manual support during Open House events.
  • Cultivated and managed key client, vendor, and community partner relationships.
  • Customers received important information about project successes and product updates from me.

Summaries

  • Adobe Photoshop and Adobe InDesign skills are required.
  • Talented at using team leadership and client relations to promote brands.
  • Brand Ambassador is a driven Brand Ambassador with experience in special events and promotion planning.
  • Exceptional at developing and implementing acquisition and adoption strategies.
  • Specializing in creatively leveraging the power of social media to increase customer engagement.
  • Professional Brand Ambassador with 16 years of experience and a broad understanding of marketing and sales tactics.
  • Marketing collateral for trade shows, sales meetings, and senior management is created by a creative marketing coordinator.
  • Looking forward to taking on new professional challenges with Meridian and contributing my quality assurance, data analysis, and quality assurance abilities.
  • Successful in analyzing analytics and marketing campaign results in order to adjust strategies and meet objectives.
  • Highly skilled in SEO techniques, as well as digital marketing and new media.

Accomplishments

  • Monitored and analyzed consumer feedback, identifying trends that increased overall brand favorability by 62% in two years.
  • Increased sales 18% over three years.
  • Generated 2 qualified leads at events by delivering high-quality customer interactions and effectively communicating brand values.
  • Raised brand awareness through guerrilla marketing tactics that resulted in 12 new customer engagements in Boston.
  • Created post-event reporting systems that allowed real-time adjustment to marketing strategies, leading to a 72% increase in conversions at subsequent events.
  • Supported the launch of Tableau by managing street marketing teams, resulting in 11 units sold within three years.
  • Achieved 16% growth in sales volume after introducing new customer interaction techniques during product launch events.
  • Managed media, marketing and public relations on 6 construction projects with $4 budgets.
  • Collaborated with sales teams to tailor brand messaging for different markets, improving closing rates by 18% at targeted events.
  • Successfully upsold Jira during live demonstrations, generating an additional $17 in revenue over one year.

Affiliations

  • Public Relations Society of America (PRSA)
  • Society of Women Engineers
  • Word of Mouth Marketing Association (WOMMA)
  • Certified Brand Strategist Program (CBS) by The Blake Project
  • National Retail Federation (NRF) – For Retail Ambassadors
  • Society of Human Resource Management
  • Brand Activation Association (BAA)
  • Online Marketing Certified Professional (OMCP)
  • Creative Marketing Association (CMA)
  • Retail Innovation Conference & Expo (RICE)

Certifications

  • Instagram Marketing Certificate - Cedar Works
  • Advanced Marketing Analytics and Measurement - Google
  • Microsoft Certified Systems Engineer (MCSE)
  • Project Management Professional (PMP)
  • Salesforce
  • HubSpot Content Marketing Certification
  • TIPS
  • Certified Sales and Marketing Professional (CSMP) - Brightline
  • Content Strategy for Professionals category
  • Certified Retail Marketing Professional (CRMP) - Cedar Works

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