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Skills

  • Concept development
  • Relationship development
  • Project organization
  • Vendor relationship management
  • Audience Engagement Optimization
  • Content discoverability improvements
  • Supervision
  • Conversion rate optimization
  • Blueprint and sketch creation
  • High-impact content refresh

Work Experiences

  • Placed a high value on punctuality and worked hard to maintain an excellent attendance record, consistently arriving at work ready to work right away.
  • Collaborated with the marketing team to boost cross-promotion efforts, leading to a 54% increase in online visibility by 2019.
  • Achieved results in three years.
  • Aligned visual content with written narratives.
  • Answered 7 calls per three years to help customers with their questions and concerns.
  • Audited outdated content on multiple platforms and replaced it with high-performing alternatives, resulting in a traffic boost of 67%.
  • Adjusted our approach.
  • Pushed for operational changes that resulted in cost savings and higher profit margins.
  • Audited outdated content on multiple platforms.
  • Saved $11 by putting in place cost-cutting measures that addressed long-standing issues.

Summaries

  • Conducted trend analysis.
  • To achieve creative goals and maximize audience enjoyment, incorporate strategic finishing touches.
  • With excellent project management and leadership skills, I am a well-organized and analytical problem-solver.
  • Experienced Content Curator with demonstrated program and system expertise gained over 7 years in the Art and Design.
  • Analytical Content Curator with expertise in monitoring competitor strategies and continuously refining content approaches, resulting in higher placement in competitive rankings by 2015.
  • Achieved a 51% increase in web traffic.
  • Collaborative Content Curator with a strong focus on integrating content strategies with marketing and design efforts, significantly enhancing brand consistency across social and digital channels.
  • Accomplished Content Curator.
  • Boosted engagement by 68%.
  • To meet all design parameters, lighting, sounds, and other technical factors were effectively incorporated.

Accomplishments

  • Leveraged audience feedback to build a dynamic content strategy, increasing average session duration by 65%.
  • Developed a keyword integration strategy that improved SEO performance, leading to 70% rise in search visibility.
  • Built and maintained relationships with key stakeholders to ensure alignment on content direction, achieving 40% faster approval times.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Developed content templates for easier replication, reducing content production time by 65%.
  • Collaborated with team of 9 in the development of program.
  • Implemented platform-specific optimizations across social media, leading to 68% increase in social sharing and engagement.
  • Collaborated with video production teams to increase video content output, achieving a 67% growth in video playbacks.
  • Supported the development of an internal content dashboard, giving stakeholders real-time visibility into content performance metrics.
  • Designed a comprehensive content calendar for multiple channels, resulting in a 24% improvement in content scheduling consistency.

Affiliations

  • Association of Information Technology Professionals
  • International Association of Business Communicators (IABC)
  • Lions Club
  • The Editorial Freelancers Association (EFA)
  • Jaycees
  • Content Marketing Institute (CMI)
  • Social Media Club (SMC)
  • American Marketing Association
  • Association for Journalism Education (AJE)
  • Interactive Advertising Bureau (IAB)

Certifications

  • Certified Social Media Marketing Expert (Bootcamp Digital) 2017
  • Project Management Professional (PMP)
  • SHRM Certified Professional (SHRM-CP)
  • Content Development & Strategy Certification (eLearning Industry) 2017
  • Certified Digital Marketing Professional (DMI, 2017)
  • Google Analytics Individual Qualification (GAIQ) - 2017
  • SEO Specialization (Coursera – University of California, Davis) 2017
  • Certified Content Marketing Specialist (DigitalMarketer) - 2018
  • Apple Certified Associate (ACA)
  • Advanced Copywriting Strategies (Udemy) 2023

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Rachel B.Applying for grad programs.

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Jen P.I'll be back!

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WhitneyFriendly support.

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