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Skills

  • CSS editing
  • Multimedia Content Creation
  • Particle systems
  • Logo design
  • Presentation and pitching skills
  • Collaborative brainstorming techniques
  • Budget forecasting and management
  • Microsoft Visio
  • Art history
  • Event and trade show installations

Work Experiences

  • Promoted a highly communicative, collaborative team culture on all visual product projects.
  • Collaborated closely with photographers, directors, and stylists to streamline content production, saving $16 on project costs without sacrificing quality.
  • Conceptualized large-scale visual installations.
  • Was in charge of the art department's art and office supply needs.
  • Was in charge of technological considerations in order to meet predetermined objectives.
  • Created visual models that met both aesthetic and technical requirements.
  • Achieved approval 38% faster.
  • Contributed to a 43% revenue increase.
  • Adhered to assigned accounts' branding guidelines.
  • Special sales events and trunk shows were planned and executed by me.

Summaries

  • Built successful, cohesive visual identities.
  • Achieved a 78% boost in retail sales.
  • Boosted visibility by 34% on digital platforms.
  • As a Visual Director, I specialize in cross-functional collaboration, regularly reducing project turnaround time by 33% through streamlined workflows and efficient communication.
  • Recognized for motivating management team members to achieve their goals and fostering innovative work environments.
  • Collaborative leader with a unique ability to negotiate with vendors and partners, saving $7 in production costs without compromising on creative quality.
  • Consistently aligned designs with business goals.
  • Achieved up to 52% improvement in user experience.
  • Costs were consistently reduced while profits were increased.
  • With a good understanding of the market and customer habits, he is numbers-focused and research-oriented.

Accomplishments

  • Spearheaded the redesign of flagship stores, integrating unique visual themes that enhanced brand perception and increased store sales by 44%.
  • Drove creative direction for method digital assets throughout 2016, resulting in a 64% increase in newsletter subscription rates.
  • Overhauled the organization's visual identity, maintaining consistency across all platforms and resulting in a 38% improvement in brand recall metrics.
  • Led cross-functional teams to design and implement ad campaigns utilizing both traditional media and digital channels, achieving 73% higher ROI year-over-year.
  • Integrated interactive elements into in-store displays, enhancing the customer experience and resulting in an 64% increase in engagement and dwell time.
  • Implemented enhanced typesetting for digital advertisements, significantly improving readability and contributing to a 62% increase in user engagement.
  • Analyzed and optimized user interface aesthetics, leading to a 20% improvement in customer ease of use scores across the company’s website.
  • Facilitated creative workshops to enhance the team's proficiency in user-centered design, resulting in a 56% growth in user engagement on designed platforms.
  • Collaborated with team of 3 in the development of procedure.
  • Introduced consistent use of color theory and typography into digital ads, resulting in a 19% increase in ad effectiveness and brand retention.

Affiliations

  • International Association of Accessibility Professionals (IAAP)
  • American Society of Safety Professionals
  • Academy of Interactive & Visual Arts (AIVA)
  • International Association of Administrative Professionals
  • Project Management Institute (PMI) Creative Professionals Chapter
  • Lions Club
  • Rotary International
  • Freemason
  • Women in Animation (WIA)
  • Digital Media Arts Association (DMAA)

Certifications

  • Certified ScrumMaster (CSM) for Creative Teams
  • Adobe Certified Professional in Graphic Design & Illustration with Illustrator
  • Content and Social Media Marketing Certification from system
  • Advanced Digital Media Production Certification by Cedar Works
  • Certified Motion Graphics Designer (CMGD)
  • Certified Interaction Designer (CID) by initiative
  • ServSafe
  • Certified Digital Marketing Professional (CDMP) by category
  • User Experience/User Interface Design Specialist Certification (UX/UI) by initiative
  • AIGA Professional Design Certification

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