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Skills

  • Positive learning process
  • Quick learner
  • Bilingual in French
  • Operational improvement
  • Customer satisfaction
  • Excellent communication
  • Tax preparation
  • Organization
  • Business operations
  • Standard equipment

Work Experiences

  • Standard helped me achieve $11,000.
  • Assisted in planning media buys.
  • Achieved response rate increases by 59%.
  • Copied, logged, and scanned supporting documents before filing everything in the client's files.
  • Answered an average of 7 calls, emails, and faxes per day, responding to customer inquiries, resolving problems, and informing customers about new products.
  • Created boardroom and courtroom multimedia presentations that included video and text-synced depositions for better understanding.
  • Built and maintained media schedules in collaboration with cross-functional teams to ensure adherence to media deadlines.
  • Achieved a 67% reduction in media wastage.
  • Adjusted optimizations in real-time.
  • Analyzed client competitors’ digital presence.

Summaries

  • Recognized for motivating management team members to achieve their goals and fostering innovative work environments.
  • Adept at managing paid social strategies.
  • Achieved conversion rate boosts exceeding 67%.
  • Achieved 58% growth in market share.
  • Assistant Media Buyer is a multi-talented Assistant Media Buyer who is consistently rewarded for planning and operational improvements.
  • Achieved a team-wide efficiency boost of 29%.
  • Authors speeches, press releases, and marketing materials with ease.
  • Assistant Media Buyer with a passion for procuring goods and driving business success.
  • Overall morale and productivity are boosted by experience in policy development and staff management procedures.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the procedure business.

Accomplishments

  • Liaised with vendors to negotiate added-value opportunities, securing additional placements and a 13% increase in free media.
  • Enhanced brand visibility through targeted programmatic campaigns, increasing audience reach by 54% over 6 months.
  • Increased sales 5% over three years.
  • Developed comprehensive media reports using Google Data Studio, facilitating data transparency across campaign performance metrics.
  • Streamlined campaign reporting processes in 2017 by integrating analytics tools, cutting reporting time by 51%.
  • Interpreted real-time data to reallocate media spend swiftly, achieving a reduction in non-performing placements by 52%.
  • Created and implemented strategies for high-performing ads, driving down cost-per-acquisition (CPA) by 35%.
  • Performed in-depth competitor analysis to identify media opportunities, leading to a 73% increase in overall market share in 2021.
  • Built and executed retargeting campaigns that improved customer retention by 20% on key eCommerce accounts.
  • Documented and resolved framework which led to program.

Affiliations

  • eMarketer Pro Subscriber and Event Attendee
  • Association of National Advertisers (ANA) Membership
  • Global Digital Marketing Summit Participation
  • International Council of Nurses
  • Freemason
  • Toastmasters
  • Interactive Advertising Bureau (IAB) Certification Program
  • American Marketing Association
  • American Society of Safety Professionals
  • American Advertising Federation (AAF) – Member

Certifications

  • Cisco Certified Network Associate (CCNA)
  • IAB Advanced Programmatic Certification
  • Xandr Invest Certification
  • Google Analytics Individual Qualification (GAIQ)
  • AdRoll Retargeting Certification
  • ServSafe
  • Certified Protection Officer (CPO)
  • Certified Public Accountant (CPA)
  • SHRM Certified Professional (SHRM-CP)
  • CompTIA Network+

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