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Skills

  • Team building
  • Team management
  • MS Office
  • Market trend analysis
  • First Aid/CPR
  • Prospective sponsor outreach
  • Presentation of sponsorship packages
  • Point of sale knowledge
  • KPI Tracking & Reporting
  • Event sponsorship coordination

Work Experiences

  • Collaborated with designers to produce high-visibility sponsor banners, resulting in a 49% increase in brand impressions at system.
  • Contributed to repeat sponsorships.
  • Conducted performance analyses on sponsor campaigns.
  • Taught new employees about customer service, money management, and organizational techniques.
  • Coordinated and delivered on-site activation plans across 11 corporate sponsors at metric nationwide.
  • Accomplished this within 2020.
  • Crafted Lean-certified sponsorship packages.
  • Collaborated with the marketing team.
  • Collaborated with event logistics teams.
  • Coordinated on-site activation plans.

Summaries

  • Aligned opportunities with sponsor goals.
  • Costs were consistently reduced while profits were increased.
  • Continuously improved event sponsorship programs.
  • Manage all tasks with a high level of efficiency and precision.
  • Aligned sponsor branding objectives with event themes.
  • Sales Assistant with a specialty in client relations.
  • Achieved this across 9 locations in a single event cycle.
  • Provide friendly and knowledgeable customer service to increase customer loyalty.
  • Consistently yielded a 48% increase in lead conversion.
  • Added 6 new sponsors.

Accomplishments

  • Led cross-functional teams to draft and finalize complex sponsorship agreements, ensuring legal and financial compliance.
  • Optimized the delivery of sponsor benefits, achieving a 3% improvement in sponsor experience and overall retention levels.
  • Created and delivered custom sponsor pitches, leading to increased proposal acceptance rate by 83% over 17 consecutive quarters.
  • Coordinated comprehensive post-event reports for sponsors, providing valuable insights and future marketing strategies that boosted retention by 31%.
  • Presented sponsorship proposals to major clients, securing $15 in new sponsorship revenue in 2022.
  • Led contract negotiations that resulted in a 6% increase in sponsorship value for recurring partners.
  • Increased sponsor visibility on social media platforms by 40% through cross-platform marketing and event-driven campaigns.
  • Researched target markets and competitor sponsorship strategies, contributing to a 78% increase in competitive acquisition of key sponsors.
  • Developed tailored sponsorship packages that aligned with sponsor objectives, resulting in $10 in new and renewed partnerships.
  • Implemented a sponsorship reporting tool that provided real-time marketing performance data, increasing sponsor transparency and trust.

Affiliations

  • Event Planners Association (EPA)
  • International Festival and Events Association (IFEA)
  • Global Business Travel Association (GBTA)
  • Project Management Institute
  • Jaycees
  • National Association for Catering and Events (NACE)
  • Nonprofit Technology Network (NTEN)
  • Advertising Club of Portland – Sponsorship Division
  • International Federation of Event Managers and Coordinators
  • Brand Activation Association (BAA)

Certifications

  • Event Marketing Strategist Certification - By Event Leadership Institute
  • Microsoft Certified Systems Engineer (MCSE)
  • Certified Nonprofit Professional (CNP) - Nonprofit Leadership Alliance
  • Fundamentals of Corporate Sponsorship - By Canadian Association of Gift Planners (CAGP)
  • Google Certified Professional Cloud Architect
  • Project Management Professional (PMP)
  • Certified Fundraising Executive (CFRE)
  • Certified Trade Show Marketer (CTSM) - Exhibitor Media Group
  • Cisco Certified Network Associate (CCNA)
  • Project Management Professional (PMP) - Project Management Institute

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