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Skills

  • Regulatory compliance
  • Data-driven decision making
  • Communications
  • B2B sales strategy
  • Budgeting and Allocation 
  • PeopleSoft
  • Complex sales cycles management
  • Campaign management
  • Sales pipeline management
  • Contract renewals management

Work Experiences

  • Coordinated marketing, sales, and IT processes to align activities with corporate goals.
  • Achieved 15% client retention.
  • Achieved growth over 2016.
  • Increased Asana sales and brand exposure by developing new packaging, collateral, and sales materials, as well as optimizing target audience reach.
  • Collaborated closely with all product development departments to create and maintain marketing materials for sales presentations and client meetings.
  • Achieved year-over-year revenue growth of 28%.
  • Analyzed untapped market segments, identifying growth opportunities that amplified regional sales by 36%.
  • Increased brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Achieved industry-leading results for standard customers through launched.
  • Developed, implemented, and improved business development strategies based on company objectives, product specifications, market data, and budget constraints.

Summaries

  • Performance-driven Marketing Manager skilled in creating marketing plans and leading successful product launches, promotions and development. Well-versed in SEO content creation, social media audience engagement and brand management.
  • Excellent track record of resolving issues, increasing customer satisfaction, and driving overall operational improvements.
  • Costs were consistently reduced while profits were increased.
  • Expert at keeping track of trends and seizing new opportunities.
  • Recognized on a regular basis for outstanding performance and contributions to the Miscellaneous industry's success.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the metric business.
  • Dedicated team leader with experience analyzing market trends and customer needs in order to create targeted marketing campaigns.
  • Strengths in cross-functional collaboration and process improvement backed up by Miscellaneous training.
  • Within Miscellaneous, senior Senior Business Developer and outstanding performer in data analysis and workflow optimization.
  • Recognized for motivating management team members to achieve their goals and fostering innovative work environments.

Accomplishments

  • Collaborated with product teams and engineers to develop tailored solutions for enterprise clients, securing Innovation Award for product innovation in 2018.
  • Identified and negotiated new partnership agreements, expanding distribution networks and generating $9 in additional annual revenue.
  • Led efforts to automate the sales reporting process, reducing reporting time by 84% and enhancing accuracy.
  • Developed and integrated a forecasting tool that improved budget accuracy by 74% and supported executive decision-making.
  • Executed financial modeling for new market entry, resulting in $18 in projected revenue over 17 years.
  • Developed strong relationships with high-value clients, resulting in a retention rate of 47% over 15 years.
  • Designed and implemented a KPI tracking system that improved decision-making, ultimately boosting team performance by 40%.
  • Led the launch of Salesforce into new markets, resulting in $14 in incremental revenue within 14 months.
  • Negotiated multi-year contracts with key stakeholders, securing $15 in recurring revenue over 2 years.
  • Documented and resolved metric which led to system.

Affiliations

  • Project Management Institute (PMI)
  • International Business Development Professionals (IBDP)
  • Association for Supply Chain Management (APICS)
  • Supply Chain & Market Expansion Forum (SCMEF)
  • International Association of Administrative Professionals
  • International Distribution Institute (IDI)
  • Society of Women Engineers
  • Institute for Strategic Development (ISD)
  • World Trade Organization (WTO) - Observer Member
  • Council of Supply Chain Management Professionals (CSCMP)

Certifications

  • Certified Sales Leadership Professional (CSLP) - The Sales Management Association
  • Certified Business Development Expert (CBDE) - framework
  • SHRM Certified Professional (SHRM-CP)
  • Certified Strategic Partnership Manager (CSPM) - framework
  • Certified Sales Consultant - National Auto Dealers Association (NADA)
  • CompTIA Network+
  • Master Certified Negotiation Expert (CMNE) - Summit Group
  • Cisco Certified Network Associate (CCNA)
  • Strategic Sales Management Certification - system
  • Salesforce Sales Cloud Consultant Certification

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