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Skills

  • MS Office
  • Project organization
  • Communications
  • Live event coordination and execution
  • Supervision
  • Crisis Communication Protocol Development
  • Strategy development
  • Content scheduling optimization
  • Non-linear editing software (e.g., Workday)
  • Community outreach and service programming

Work Experiences

  • Investigated project-related data and made recommendations based on my findings.
  • Collaborated with category advertisers to create compelling radio ads which increased daily advertising sales revenue by $14.
  • Oversaw the implementation of new technological advancements that resulted in increased productivity.
  • Achieved a 71% reduction in production turnaround time.
  • Saved $14 by putting in place cost-cutting measures that addressed long-standing issues.
  • Adjusted station programming.
  • Achieved results within the first 4 quarters.
  • Achieved 4% system uptime in production by implementing improved.
  • Collaborated with engineering and IT teams.
  • Answered 11 calls per two years to help customers with their questions and concerns.

Summaries

  • Technical Director with a track record of successfully coordinating departmental activities in support of the standard team's success.
  • Built longstanding relationships with local businesses.
  • Achieved 54% growth in listenership year on year.
  • Championed diversity and inclusion on and off the air, creating a balanced program schedule that earned the station the Excellence Award and further solidified its reputation in 2020.
  • Achieved a 80% increase in listener crossover.
  • Boosted ad revenue by $8.
  • Costs were consistently reduced while profits were increased.
  • Accomplished Radio Station Manager with deep expertise in advertising sales negotiation and cross-departmental team leadership, driving growth and exceeding operational goals annually.
  • Championed diversity and inclusion.
  • Boosted the station's public profile.

Accomplishments

  • Researched and introduced relevant guest speakers to drive an audience increase of 56% across the morning shows.
  • Enhanced social media strategy, increasing platform interaction by 33% and improving cross-channel engagement.
  • Devised program strategies based on listener data, achieving a 53% improvement in audience retention.
  • Introduced an automated scheduling system, which reduced show planning time by 17%.
  • Created competitive sales promotion packages, which attracted 12 new advertisers, boosting income by $17 annually.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Developed and coached on-air talent, driving a 64% improvement in listener satisfaction scores.
  • Designed a new show format incorporating audience requests, resulting in a listener engagement increase by 7%.
  • Built key relationships with external content creators, increasing the quantity of diverse programming offered by 10%.
  • Coordinated 5 events annually, resulting in a 65% uptick in community interactions and local sponsorships.

Affiliations

  • Local Independent Broadcasters Association (LIBA)
  • Lions Club
  • Society for Journalists and Media Professionals
  • International Association of Administrative Professionals
  • Association of Independent Radio (AIR)
  • Alliance for Community Media (ACM)
  • National Association of Broadcasters (NAB)
  • Media Management Association
  • Multicultural Media, Telecom and Internet Council (MMTC)
  • National Media and Marketing Association (NMMA)

Certifications

  • Certified Public Accountant (CPA)
  • SHRM Senior Certified Professional (SHRM-SCP)
  • Certificate in Digital Media Production – initiative
  • Adobe Certified Professional in Audio/Video Editing - HubSpot
  • Advanced Management Program for Media Executives – initiative
  • Certified Social Media Manager – Hootsuite Academy
  • Salesforce
  • Project Management Professional (PMP)
  • Certified Radio and Television Broadcaster (NAB/BEA)
  • Advanced Public Radio Leadership Program (APRL) – PRNDI

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