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Skills

  • Data-driven decision making
  • MS Office
  • Budgets
  • Customer service
  • Digital asset management for marketing purposes
  • Team building
  • First Aid/CPR
  • Email campaign design and execution
  • Project organization
  • Market Analysis

Work Experiences

  • Achieved Employee of the Year for excellence in property marketing.
  • Achieved Excellence Award for excellence in property marketing, recognizing innovative campaign strategies for new residential developments.
  • Sold and distributed over $3 worth of HubSpot.
  • Achieved $15 in property sales.
  • Completed the campaign in 2 weeks.
  • Increased brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Collaborated with bloggers to boost referral traffic.
  • Analyzed customer journey data.
  • Compiled product, market, and customer data to forecast accurate sales and profit projections.
  • Worked with senior sales, engineering, and other business development executives to develop vertical market best practices marketing initiatives and media positioning.

Summaries

  • Achieved results in 15 weeks.
  • Leader who is articulate and driven, as well as having a high level of energy and an engaging personality.
  • Analyzed customer journeys.
  • Accomplished Property Marketing Manager.
  • Adept at building advertising partnerships.
  • With exceptional Miscellaneous expertise and top-notch communication abilities, highly skilled in forecasting, project management, and strategic planning.
  • Strengths in quality assurance and performance reporting backed up by Miscellaneous training.
  • Dedicated team leader with experience analyzing market trends and customer needs in order to create targeted marketing campaigns.
  • Achieved a 60% increase in property bookings.
  • Property Marketing Manager is a multi-talented Property Marketing Manager who is consistently rewarded for planning and operational improvements.

Accomplishments

  • Championed a custom Google Ads campaign for upscale properties, reducing cost-per-lead by 53% and improving conversion rates by 22%.
  • Developed a cross-channel content strategy that resulted in a 57% increase in engagement and 10 in property sales.
  • Identified a gap in the market for method and launched a targeted campaign, resulting in $5 worth of sales in several months.
  • Redesigned the marketing collateral for procedure, contributing to an Innovation Award from Cedar Works for best real estate branding.
  • Managed the successful launch of a social media strategy for luxury properties that resulted in a 80% increase in website visits.
  • Led a successful social media strategy focused on targeted ads, increasing property listings clicks by 29% in 6 months.
  • Led a Google Ads campaign optimization that resulted in a 78% boost in property inquiries while decreasing cost-per-click by 17.
  • Achieved 67% growth in property inquiries through a targeted email campaign using segmented lists focused on high-intent buyers.
  • Resolved product issue through consumer testing.
  • Produced 13 high-converting landing pages, boosting lead capture rates by 22%.

Affiliations

  • Institute of Real Estate Management (IREM)
  • Certified Luxury Home Marketing Specialist (CLHMS)
  • Young Professionals in Real Estate (YPN)
  • Marketing Executives Networking Group (MENG)
  • Google Ads Certification Program
  • Certified Property Manager (CPM) Credential
  • American Marketing Association (AMA)
  • Lions Club
  • Real Estate Staging Association (RESA)
  • Luxury Marketing Council - Phoenix

Certifications

  • Certified Property Marketing Specialist (CPMS) - Meridian
  • Certified Google Analytics Expert - 2016
  • Certified Public Accountant
  • The Fundamentals of Email Marketing Certification - Tableau
  • ServSafe
  • Professional Scrum Master™ I (PSM I) - 2020
  • Certified Real Estate Consultant - Meridian
  • HubSpot Content Marketing Certification
  • Salesforce
  • Customer Journey Mapping Certification - Vantage

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