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Skills

  • Maintaining version control of design files
  • User Interface (UI) and User Experience (UX) design collaboration
  • Social media asset design with measurable engagement increases
  • Proficiency in motion graphics using After Effects
  • Email marketing design resulting in improved open/click rates
  • Understanding of responsive web design principles
  • Knowledge of pre-press and print production processes
  • Multitasking and managing project priorities
  • Adobe Creative Suite (Photoshop, Illustrator, InDesign) proficiency
  • Time management and ability to meet tight deadlines

Work Experiences

  • Created over 12 social media assets that led to a 34% increase in brand visibility on platforms like Instagram and Facebook.
  • Achieved 70% growth in online traffic.
  • Created engaging UX/UI designs.
  • Converted complex presentations into visually appealing content.
  • Created package designs for Jira.
  • Created exceptional initial design drafts.
  • Delivered cohesive branding elements for Cedar Works, resulting in a total social media follower growth of 68% over 18 months.
  • Created scalable design templates that allowed the client to save 15 annually on marketing collateral and design updates.
  • Achieved President's Club or procedure.
  • I'm in charge of the initial draft's extensive edit and change process.

Summaries

  • Created custom packaging that increased product shelf appeal by 77%.
  • Creative Graphic Designer experienced in developing fully integrated brand experiences across multiple platforms. Contributed to the relaunch of HubSpot, outperforming sales expectations with a 74% increase in consumer engagement.
  • Contributed to system.
  • 3 years of experience in designing print and digital marketing materials.
  • Achieved a 52% reduction in production costs.
  • Achieved 63% growth in web traffic.
  • Accomplished Part-Time Graphic Designer.
  • Created over 6 social media assets.
  • Achieved a 26% boost in brand visibility.
  • Delivered high-quality designs ahead of deadlines.

Accomplishments

  • Designed promotional materials that increased customer inquiries by 35% compared to the previous quarter for Northwind
  • Oversaw 2020-long graphic design for Summit Group, increasing engagement by 66% through innovative visual elements
  • Produced high-impact visual assets to support collaborations with influencers, growing social media engagement by 78% across platforms
  • Conducted a brand identity audit and redesigned marketing assets, seeing a 42% uptick in brand awareness in the target market
  • Consulted with Harbor & Co. to align brand visuals with evolving strategic goals, leading to system on QuickBooks
  • Designed unique logo concepts for 12 clients, leading to increased brand visibility and securing 70% new customer acquisition
  • Successfully collaborated with 18 cross-functional teams to deliver complete branding packages under tight deadlines without exceeding budget
  • Led a successful redesign project including logo and brand guidelines for Summit Group, increasing brand consistency across all digital platforms
  • Developed and executed over 5 visual concepts for various marketing campaigns, boosting overall client engagement by 35%
  • Crafted highly-shareable social media graphics that improved brand's social media followership by 35% on platforms including Adobe Creative Suite

Affiliations

  • Active participant in the Adobe User Group, enhancing software skills and sharing best practices with professional peers.
  • Contributed to online publications such as 'Design Shack' and 'Creative Bloq,' offering expertise on current design trends.
  • Participant in the Typography Club of Seattle, continuously updating font and layout knowledge for scalable designs.
  • Joined the International Society of Typographic Designers (ISTD), furthering expertise in typography and print design.
  • Certified Canva Expert through category in 2021, ensuring design consistency and scalability for business clients.
  • Member of Behance community since 2019, actively seeking critique and inspiration from global design professionals.
  • Participant in the 2016 GDUSA American Graphic Design Awards specializing in rebranding and visual identity.
  • Member of UXPA (User Experience Professionals Association), regularly engaged in discussions on UX design trends and innovations.
  • Integrative design studies through method, focusing on Human-Centered Design and User Interface trends.
  • Collaborated with peers in the Freelancers Union, sharing insights on client pricing, contracts, and project management.

Certifications

  • Typography and Branding Certification - metric - 2016
  • Social Media Design Professional Certificate - Ironclad Systems
  • Web Design & Development Professional Certificate - W3C (World Wide Web Consortium)
  • Online Visual Design Professional Certificate - California Institute of the Arts (CalArts)
  • Multimedia Design Certification - Summit Group - 2020
  • HubSpot Content Marketing Certification
  • Graphic Design Specialization - California Institute of the Arts (CalArts)
  • Interaction Design Foundation Verified Certificate - framework
  • Advanced Certificate in Visual Communication - Harbor & Co. - 2022
  • Certificate in Digital Illustration with Adobe Suite - 2019 - Meridian

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