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Skills

  • Implementing accessibility guidelines in digital design
  • Strong ability to adapt client feedback into final designs
  • Client communication and design proposal presentation
  • Multitasking and managing project priorities
  • Knowledge of print cost-saving measures and process efficiency
  • Print and digital media campaign design
  • Designing infographics and data visualization
  • Creative direction in rebranding efforts
  • Collaboration with development teams on UI/UX to improve user satisfaction
  • Expert typography and layout design skills

Work Experiences

  • Achieved a 37% client retention rate.
  • Created exceptional initial design drafts.
  • I'm in charge of the initial draft's extensive edit and change process.
  • Boosted attendance by 11.
  • Achieved President's Club or procedure.
  • Collaborated with a marketing team of 7 members to launch a product line that saw a 31% increase in sales revenue.
  • Custom-designed product packaging for Asana, which won Excellence Award and increased product shelf appeal and market sales by 60%.
  • Conceptualized and produced 16 info-graphic projects.
  • Contributed to sales growth over several months.
  • Boosted engagement by 44%.

Summaries

  • Created well-crafted, visually appealing templates.
  • Creative Graphic Designer experienced in developing integrated brand experiences.
  • Boosted email open rates by 34%.
  • Achieved 63% growth in web traffic.
  • 3 years of experience in designing print and digital marketing materials.
  • Creative and collaborative Graphic Designer.
  • Created over 6 social media assets.
  • Adept at managing freelance projects for multiple clients.
  • Creative and disciplined Graphic Designer.
  • Creative Graphic Designer experienced in developing fully integrated brand experiences across multiple platforms. Contributed to the relaunch of HubSpot, outperforming sales expectations with a 74% increase in consumer engagement.

Accomplishments

  • Collaborated with the marketing and content teams to deliver polished visual content that boosted site traffic by 35% in 18 months
  • Won a initiative design award for a product launch campaign artwork, advancing brand prestige and awareness in Miscellaneous
  • Successfully delivered graphic design solutions for 13 simultaneous projects while optimizing efficiency, resulting in a 79% early delivery rate
  • Spearheaded the creation of a product catalog, utilizing cost-effective printing techniques that saved 63% on production costs
  • Led a successful redesign project including logo and brand guidelines for Summit Group, increasing brand consistency across all digital platforms
  • Crafted highly-shareable social media graphics that improved brand's social media followership by 35% on platforms including Adobe Creative Suite
  • Created marketing visuals for a trade show presentation which led to Excellence Award or framework, obtaining 32% more product inquiries than at previous events
  • Developed cohesive emails and landing page designs with a 26% increase in click-through rates, supporting marketing goals for Brightline
  • Designed unique logo concepts for 12 clients, leading to increased brand visibility and securing 70% new customer acquisition
  • Established 15 new social media visual content strategies that resulted in 53% more engagement on platforms like Instagram and Twitter

Affiliations

  • Volunteer graphic designer for the Nonprofit Design Collective, providing design services for charitable initiatives in Denver.
  • Certified Web Designer from Microsoft Excel, proficient in HTML, CSS, and WordPress, integrating functional and appealing site designs.
  • Frequent contributor to online portfolio platforms such as Dribbble, sharing design projects and gaining peer feedback internationally.
  • Certified Canva Expert through category in 2021, ensuring design consistency and scalability for business clients.
  • Certified in Color Theory and Branding from method, ensuring alignment with brand goals in both print and digital work.
  • Completed UI design bootcamp through Meridian with intensive training in Figma, Sketch, and Adobe XD.
  • Participated in Creative Mornings events in Boston, expanding network of fellow designers and creative professionals.
  • Recognized by the process Chapter of Women in Creative Careers for excellence in modern design strategies.
  • Member of AIGA (American Institute of Graphic Arts), contributed design assets to annual community projects.
  • Attended SmashingConf in 2016, focusing on design and front-end development alignment, enhancing multi-disciplinary design work.

Certifications

  • Multimedia Design Certification - Summit Group - 2020
  • Digital Marketing Specialist - Google
  • HubSpot Content Marketing Certification
  • Certified User Experience Designer (CXD) - 2017 - Meridian
  • Visual Design Certificate - Skillshare - 2016
  • Adobe After Effects Certified Professional - 2022
  • Google UX Design Professional Certificate – Coursera
  • Graphic Design Specialization - California Institute of the Arts (CalArts)
  • Professional Certificate in Freelancing and Entrepreneurship - Jira
  • Print and Digital Production Certification - Cedar Works - 2017

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