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Skills

  • Sales presentations
  • Persuasive ad writing
  • Contract negotiation
  • Pipeline management
  • Closing high-value media deals
  • Cross-selling and upselling
  • Relationship development
  • Problem resolution
  • Customer service
  • Territory management

Work Experiences

  • Scheduled 5 existing client meetings per one year to discuss new proposals and close deals.
  • Developed business opportunities by conducting Internet research canvassing, networking, and referral building.
  • Achieved a client adoption rate of 60%.
  • Achieved 45% revenue growth in 2022.
  • Sold printed products in print, online, niche publications, newspaper inserts, direct mail, and other print media.
  • Was in charge of a large number of accounts for ad agencies and brand advertisers.
  • Used stakeholder engagement to respond quickly to customer questions and resolve issues.
  • Analyzed competitors' offerings.
  • Used Workday and Asana to create visually appealing and thorough presentations and demos to explain advertising services to potential clients.
  • Awarded President's Club.

Summaries

  • Exceptional at building strong sales pipelines and motivating others to achieve sales goals.
  • Exceptional interpersonal and communication skills, as well as a passion for consultative sales.
  • Certified in Lean and CPA by Influential Media Sales Consultant.
  • Process improvement in standard settings and data analysis in cross-functional collaboration settings.
  • Proven leader with a track record of building customer-focused sales teams.
  • Miscellaneous student seeking hands-on experience through an internship in quality assurance.
  • Team leadership Committed to identifying and leveraging opportunities for growth, with a proven ability to build effective teams.
  • Communicative and team-oriented, with Salesforce expertise.
  • Overachieved production and sales targets on a consistent basis.
  • Motivated Advertising Sales Representative eager to contribute her talent and B2B sales expertise to a growing advertising agency.

Accomplishments

  • Expanded client base by 7% in the Midwest, penetrating new markets with targeted media sales strategies.
  • Optimized digital ad spend for clients, reducing wasted budget by 56% and increasing conversions by 50%.
  • Partnered with the product development team to design new ad offerings, resulting in a 24% increase in customer adoption rates.
  • Organized and hosted informational webinars that educated 10 potential clients on effective media purchasing strategies, contributing to 7 in new revenue.
  • Developed tailored media packages based on data-driven audience insights, leading to a 22% increase in client retention.
  • Analyzed customer feedback to drive continuous improvement in media offerings, improving client satisfaction ratings by 63%.
  • Strengthened relationships with key decision-makers in Miscellaneous, leading to increased ad budget allocation and 12% revenue growth.
  • Created sales enablement materials that improved team efficiency by 18%, driving an increase in revenue attributed to media sales outreach.
  • Revamped client outreach initiatives using targeted email campaigns, resulting in a 72% increase in inbound leads.
  • Successfully pitched and secured 5 advertising contracts with Fortune 500 companies, generating $3 in annual recurring revenue.

Affiliations

  • Participant, Certified Professional Sales Person (CPSP) Program - Focused on honing skills related to media and advertising sales.
  • Member, Interactive Advertising Bureau (IAB) - Advocates for the responsible growth of digital advertising and innovations.
  • Volunteer Coordinator, standard - Worked with a team to plan and execute media sales networking events and workshops.
  • Certification, Certified Digital Sales Associate (CDSA) - Verified expertise in selling digital media in a fast-paced, technical environment.
  • Board Member, procedure - Provided leadership to foster collaboration across media buying and sales initiatives.
  • Past President, Austin Ad Club - Promoted the interests of advertising professionals and media sales experts through networking events.
  • Member, Media Financial Management Association (MFM) - Developed skills to better manage media sales revenue and financial operations.
  • Member, Media Sales Institute (MSI) - Completed an intensive training program focused on strategic selling in the media and advertising sector.
  • President, initiative Sales Club - Led initiatives to educate rising media sales professionals through guest lectures and networking events.
  • Member, American Advertising Federation (AAF) - Participated in various professional development programs in media sales strategies.

Certifications

  • Project Management Professional (PMP)
  • Google Creative Certification
  • IAB Digital Media Sales Certification
  • Apple Certified Associate (ACA)
  • First Aid/CPR
  • Mobile Marketing Certification from IAB
  • CompTIA Security+
  • Twitter Ads Manager Certification
  • Association for Project Management (APM)
  • IAB Digital Advertising Mastery Certification

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