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Skills

  • Competitive Market Research and Analysis
  • Campaign management
  • Advanced Problem-Solving Techniques
  • Team management
  • Product launch management
  • Team building
  • Budgeting
  • PeopleSoft
  • Customer journey mapping
  • Relationship development

Work Experiences

  • Planned and executed events and marketing programs that resulted in 7 times the number of qualified leads that were expected.
  • Assembled and mentored a high-performing product management team responsible for journey mapping, pricing, prototyping, and UX design for ServiceNow across 17 markets.
  • Experimented with marketing channels such as paid acquisition, social media, and creating new content.
  • Increased QuickBooks sales and brand exposure by developing new packaging, collateral, and sales materials, as well as optimizing target audience reach.
  • Developed, implemented, and improved business development strategies based on company objectives, product specifications, market data, and budget constraints.
  • Accelerated development and market expansion.
  • Analyzed market trends.
  • Addressed customer needs.
  • Acquired 4 new enterprise clients.
  • Achieved a 60% reduction in feature churn.

Summaries

  • Innovative marketing leader with 12+ years of experience creating outstanding marketing campaigns, content, and collateral using both traditional and innovative strategies.
  • Adept at building strong stakeholder relationships.
  • Competent marketing manager with a track record of driving business growth through the implementation of standard strategies.
  • SEO content creation, social media audience engagement, and brand management are all skills I have.
  • Head of Product Management with 5 years of successful strategic planning and vendor management experience.
  • Excellent track record of resolving issues, increasing customer satisfaction, and driving overall operational improvements.
  • Expert at keeping track of trends and seizing new opportunities.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the procedure business.
  • Adaptable Head of Product Management skilled in navigating complex business landscapes; aligned product strategies with stakeholder objectives, driving 37% increase in corporate growth.
  • With creative and proactive approaches, I've managed all stages of campaigns, deepened partnerships, and increased sales.

Accomplishments

  • Architected the product roadmap for ServiceNow, resulting in a 22% increase in customer retention over one year.
  • Orchestrated quarterly product strategy meetings with key stakeholders to increase the quality of product features and reduce release delays by 81%.
  • Introduced scalable frameworks for KPI monitoring, driving a 82% improvement in data-driven decision-making processes for product teams.
  • Conducted stakeholder interviews to validate product features, leading to a 66% rise in customer satisfaction scores.
  • Led a company-wide product redesign initiative that resulted in a 15-figure increase in annual recurring revenue (ARR) within the first the past year.
  • Collaborated with marketing and sales departments to reshape product messaging, achieving a 62% increase in new customer acquisition.
  • Established an end-to-end product feedback loop from customers, enhancing product-market fit and driving 40% year-over-year revenue growth.
  • Developed comprehensive pricing models, delivering a 68% uptick in product margins for SAP.
  • Spearheaded the successful launch of method which led to a 48% increase in upgrade purchases within three years.
  • Documented and resolved framework which led to standard.

Affiliations

  • Freemason
  • Participant at Silicon Valley Product Managers Meetup Group
  • Mentor and Speaker for Product School 2023
  • Product Management Institute (PMI) - Professional Member
  • Volunteer: Customer-Centric Product Management Coalition
  • Association of Information Technology Professionals
  • Mentor at Product Management Mentorship Network
  • Member of the Product Coalition - 2017
  • Jaycees
  • Membership in UX Design and Product Strategy Forum

Certifications

  • Strategyzer Business Model & Value Proposition Certification
  • SHRM Certified Professional (SHRM-CP)
  • Customer Journey Mapping Expert Certification – Microsoft Excel
  • CompTIA A+ Technician
  • Cisco Certified Internetwork Expert (CCIE)
  • Certified in Data Analytics with Python – Lakeside Partners
  • Certified Product Manager (CPM) - metric
  • Certified Public Accountant
  • Google UX Design Professional Certificate
  • Certified SAFe® 5 DevOps Practitioner (SDP)

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