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Skills

  • Viral marketing
  • Team collaboration
  • Staff leadership and supervision
  • Research
  • Content performance analysis
  • Cross-functional team collaboration
  • Wordpress
  • Brand tone and messaging consistency
  • Content Strategy Development
  • Web content management

Work Experiences

  • Achieved a 36% improvement in open rates.
  • Analyzed customer behavior and engagement metrics.
  • Transported SAP to one year customer locations.
  • Created an editorial calendar.
  • Centralized content management system.
  • Each staff member's assignments and deadlines were delegated and tracked by me.
  • Created landing pages.
  • Looked for industry trends on social media and through online sources.
  • Collaborated with sales to ensure compliance with method, reducing content-related legal risks by 62% in 2023.
  • Oversaw the content creation for a daily newspaper with a team of 13 staff writers.

Summaries

  • Recognized on a regular basis for outstanding performance and contributions to the Miscellaneous industry's success.
  • Achieved significant engagement and user growth.
  • Achieved growth after a successful management presentation.
  • Aiming to help brands excel in the digital space.
  • Aligned content with the brand’s voice and messaging standards.
  • Excellent track record of resolving issues, increasing customer satisfaction, and driving overall operational improvements.
  • Trained in leadership and with a meticulous eye for details such as scheduling and proofreading.
  • Clear understanding of process improvement and risk assessment as well as performance reporting training.
  • Attracted 14 new subscribers on Jira.
  • Managing Editor with 11 years of experience managing operational efficiency and highly productive system teams to produce 6 months procedure publication.

Accomplishments

  • Led team of 8 content creators and editors to deliver 3 pieces of optimized content per week, contributing to a 85% increase in overall site engagement.
  • Monitored and analyzed engagement metrics on over 14 content pieces, refining strategy for a 58% improvement in social media shares and interactions.
  • Implemented a content management system (CMS) that reduced manual publishing efforts by 16% and allowed for better scalability of content delivery.
  • Collaborated with SEO specialists to re-optimize older content, achieving a 71% boost in organic rankings for high-priority keywords.
  • Collaborated with team of 10 in the development of standard.
  • Successfully performed a comprehensive content audit identifying 25% outdated materials, which improved website traffic by 49% year-over-year.
  • Improved video content integration across web platforms, generating a 65% increase in time on site and reducing bounce rates.
  • Resolved product issue through consumer testing.
  • Conceptualized and created content for a major product launch, resulting in $5 in sales in the first 18 months of release.
  • Established a content approval system that reduced bottlenecks and improved publishing timelines, saving 3 hours per week.

Affiliations

  • Society for News Design
  • User Experience Professionals Association (UXPA)
  • International Council of Nurses
  • American Medical Informatics Association
  • Digital Publishers' Alliance
  • National Writers Union (NWU)
  • Association of Information Technology Professionals
  • National Association of Social Workers
  • Jaycees
  • Interactive Content Creators’ Network (ICC)

Certifications

  • Certified Customer Journey Professional (CCJP) – CXPA
  • Cisco Certified Network Associate (CCNA)
  • ServSafe
  • Project Management Professional (PMP)
  • Certified Content Strategist (CCS) - Content Marketing Institute
  • HubSpot CMS for Developers Certification – HubSpot
  • CMS Foundations – Asana Certification
  • Multimedia Content Creation Program – Lakeside Partners
  • Content Marketing Certified – HubSpot Academy
  • First Aid/CPR Certified

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