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Skills

  • Staff leadership and supervision
  • Content proofreading and editing
  • Content submission process improvement
  • Initiative online platforms knowledge
  • Cross-platform content standardization
  • Team building
  • Content curation for cross-departmental collaboration
  • Team management
  • Supervision
  • Content strategy planning

Work Experiences

  • Conducted stakeholder interviews to ensure published articles reflected the voice of the customer, resulting in 60% higher satisfaction scores.
  • Oversaw the delivery of program project by framework team, which resulted in metric.
  • Hired, trained, and directed 5 employees on a daily basis.
  • Achieved Top Performer for best digital campaign.
  • Transported ServiceNow to three years customer locations.
  • Achieved up to 41% faster content releases.
  • Audited interfaces for consistency.
  • Achieved a 36% decrease in bounce rates.
  • Was in charge of resolving disagreements and negotiating mutually beneficial agreements between parties.
  • Collaborated with category customers to determine their needs and deliver program service.

Summaries

  • Over the course of 15 years of extensive experience in program operations management, I've steadily advanced.
  • Managing Editor with 18 years of experience managing operational efficiency and highly productive system teams to produce the past year initiative publication.
  • Created content strategies.
  • Managing Editor with 3 years of experience in creative copywriting, editing, and project direction for program platforms.
  • Collaborated with stakeholders on content development.
  • Achieved a 37% improvement in search visibility.
  • Achieved a 37% improvement in content accuracy.
  • Overall morale and productivity are boosted by experience in policy development and staff management procedures.
  • Content Administrator specializing in SEO optimization.
  • Excellent track record of resolving issues, increasing customer satisfaction, and driving overall operational improvements.

Accomplishments

  • Optimized content titles, meta tags, and descriptions across 13 product pages, leading to 43% improvement in organic search visibility.
  • Reduced content production costs by 34% through efficient vendor sourcing and workflow optimizations.
  • Partnered with SEO specialists to develop keywords and metadata strategies, improving search engine indexation and page rankings by 82%.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Produced comprehensive thought leadership pieces for Meridian, significantly increasing the share of voice within the industry.
  • Administered copywriting, proofreading, and editing for high-volume content, contributing to improved brand consistency across 16 web platforms.
  • Directed the localization process of 2 multilingual digital pieces, leading to a 84% increase in non-English speaking markets’ engagement.
  • Initiated integrated multimedia campaigns incorporating blogs, podcasts, and tutorial videos, driving a 70% increase in audience engagement.
  • Implemented ADA-compliant content features across 10 digital properties, which resulted in full ADA accessibility certification for Northwind.
  • Monitored social media performance and engagement rates, responding with content adjustments that boosted follower growth by 46% in 2020.

Affiliations

  • Scrum Alliance – Certified ScrumMaster (CSM), applying agile methodologies to improving content migration and stakeholder communication.
  • Brightedge Digital Content Leadership – Certification focused on enhancing content relevance through search performance optimization strategies.
  • American Marketing Association (AMA) – Active member, focusing on content strategy’s impact on multi-channel marketing.
  • International Association of Administrative Professionals
  • HubSpot Academy Content Marketing Certified – Completed in-depth training on content strategy and editorial calendar management.
  • Authorized Google Analytics Power User – Certification completed to leverage traffic insights for content performance optimization.
  • National Association of Social Workers
  • Lions Club
  • Association for Information Science and Technology (ASIS&T) – Participates in discussions on metadata practices relevant to content administration.
  • International Web Association (IWA) – Involved in professional groups discussing usability and accessibility in content design.

Certifications

  • Certified Information Professional (CIP) - framework
  • Certified ScrumMaster (CSM)
  • Microsoft Certified Systems Engineer (MCSE)
  • Usability and User Experience Certification – Beacon Labs
  • Google Ads Display Certification
  • Apple Certified Associate (ACA)
  • Certification in Web Content Accessibility Guidelines (WCAG)
  • Google Analytics Individual Qualification (GAIQ)
  • Content Strategy Certification – 2022 VIA Beacon Labs
  • HubSpot CMS for Developers Certification

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