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Skills

  • Communications
  • Method equipment
  • Business operations
  • Attendee acquisition strategy development
  • MS Office
  • Relationship development
  • C-suite executive relationship development
  • Cross-functional team leadership
  • First Aid/CPR
  • New business development

Work Experiences

  • Boosted social media visibility.
  • Achieved a 61% higher engagement from returning attendees.
  • Compared to 2021.
  • Conducted breakout sessions.
  • Conducted competitor analyses to benchmark conference programming against leading industry events, introducing 2 innovative session formats.
  • Conducted competitor analyses.
  • Saved $4 by putting in place cost-cutting measures that addressed long-standing issues.
  • Achieved a 28% reduction in logistics costs.
  • Achieved a 59% increase in global participant engagement.
  • Coached junior event planners, leading to an overall 72% improvement in team output and skill development for future conference projects.

Summaries

  • Independent Conference Producer with over 14 years of experience planning events like weddings, sweet sixteens, bar and bat mitzvahs, and quinceaneras.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the initiative business.
  • Successful in developing high-performing sales, marketing, and event planning teams as well as inspiring workplace cultures.
  • Conference Producer with 18 years of successful quality assurance and stakeholder engagement experience.
  • Achieved 22% attendee satisfaction.
  • Boosted early bird sales by 17%.
  • Achieved 52% registration increases year-over-year.
  • Adept at stakeholder communication.
  • Adept at content creation and speaker procurement, building a thought-leadership driven agenda that earned Top Performer recognition for Best Industry Conference in 2015.
  • Boosted global participation by 16%.

Accomplishments

  • Introduced a new customer relationship management (CRM) system that reduced entry errors by 76% and enhanced client communications.
  • Produced and moderated event panels with 15 attendees, driving real-time discussions on category.
  • Integrated new event communication platforms to improve coordination with speakers and attendees, achieving a 46% efficiency increase.
  • Resolved product issue through consumer testing.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Achieved 40% growth in event registrations through targeted, data-driven marketing campaigns utilizing framework.
  • Planned and facilitated over 18 virtual conferences annually, utilizing platforms such as Asana to provide seamless attendee experience.
  • Coordinated international guest speakers and panelists from 3 countries, carefully managing travel logistics to ensure seamless attendance.
  • Collaborated with a cross-functional team to manage all virtual and hybrid event logistics, achieving an attendee satisfaction rate of 84%.
  • Designed and launched comprehensive engagement campaigns, resulting in a 76% increase in early bird ticket purchases compared to previous events.

Affiliations

  • International Association of Administrative Professionals
  • Rotary International
  • Professional Convention Management Association (PCMA)
  • International Conference Services Group (ICSG)
  • Lions Club
  • Society of Women Engineers
  • National Coalition of Black Meeting Professionals (NCBMP)
  • Association for Women in Events (AWE)
  • Society of Human Resource Management
  • International Society of Event Specialists (ISES)

Certifications

  • Certified in Risk and Information Systems Control (CRISC)
  • Lean Six Sigma Green Belt
  • Google Analytics Individual Qualification (GAIQ)
  • Advanced Event Design Certification
  • Prince2 Foundation & Practitioner
  • Cisco Certified Internetwork Expert (CCIE)
  • Salesforce Marketing Cloud Email Specialist
  • Event Planning and Management Certificate
  • Certified Digital Marketer (CDM) from Lakeside Partners
  • CompTIA A+ Technician

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