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Skills

  • Enrollment trend forecasting
  • CCTV
  • Team building
  • Customer service
  • Planning and coordination
  • Communications
  • Stakeholder relationship management
  • Cost-per-enrollment optimization
  • RFI Scanners
  • Enrollee application flow optimization

Work Experiences

  • Increased registrations by 11% by improving promotional, outreach, and parent engagement strategies.
  • Bolstered brand visibility in key markets.
  • Kept my method knowledge up to date by doing performance reporting and workflow optimization.
  • Tableau was delivered to customer locations by me.
  • Achieved a 54% reduction in cost-per-enrollment.
  • Finished program of project, which resulted in category.
  • Provided excellent service and attention when dealing with customers face-to-face or over the phone.
  • Was in charge of all tasks delegated to me, including client relations and cross-functional collaboration.
  • Analyzed enrollment data year-over-year to identify patterns and adjust recruitment strategies, resulting in 27% growth in targeted student demographics.
  • Improved initiative operations by realigning procedures to reflect changing educational trends.

Summaries

  • Achieved 19% growth in applications.
  • Framework, process, and framework are all available.
  • Cross-functional collaboration in initiative settings and strategic planning in process improvement settings.
  • Process and framework have a proven track record.
  • Achieved 49% reductions in cost-per-enrollment.
  • Motivating leader who has built and managed framework teams in the past.
  • Exceptional at juggling multiple goals in order to maximize efficiency and influence positive outcomes.
  • Adept at building relationships with key stakeholders.
  • Associate Director of Enrollment is a results-oriented Associate Director of Enrollment who excels at streamlining administrative procedures to reduce costs and improve operations.
  • Ability to recognize procedure issues and integrate metric solutions to achieve framework.

Accomplishments

  • Led CRM integration with multiple stakeholder databases, reducing information silos and enhancing communication efficiency by 55%.
  • Tracked and reported on enrollment funnel metrics using advanced analytics, which allowed for a 40% improvement in recruitment strategy adjustment based on data insights.
  • Aligned enrollment initiatives with institutional strategic goals, contributing to 76% growth in specific program applications.
  • Implemented a new cloud-based CRM software to enhance application tracking and communication, reducing prospective student response times by 23%.
  • Successfully integrated social media promotional campaigns with the admissions funnel, boosting prospect engagement by 29%.
  • Developed a quarterly webinar series for prospective students, converting 83% of attendees into applicants by the end of 18 months.
  • Implemented a referral program through alumni networks, driving an additional 12 new applications while maintaining a 23% conversation rate of referred students.
  • Managed and expanded the student ambassador program, which increased on-campus tour participation by 71%, ultimately driving higher lead conversion rates.
  • Implemented data-driven decision-making strategies in recruitment processes, resulting in optimized resource allocation and a 65% reduction in budget spend per enrolled student.
  • Led a team to develop a multifaceted recruitment campaign using multiple digital channels, resulting in a 35% increase in international student interest.

Affiliations

  • Volunteer, Financial Aid and Enrollment Communication Task Force
  • Presenter, Academic Program Marketing Conference (2020)
  • Member, Council for Advancement and Support of Education (CASE)
  • Advisory Board, initiative Enrollment Management Committee
  • Speaker, National Conference on Student Application Speed and Efficiency (2016)
  • Committee Member, Strategic Partnerships in Higher Ed Enrollment Summit (2017)
  • Member, Institute for Strategic Enrollment Management Research
  • Participant, Strategic Enrollment Management Conference (2021)
  • Member, National Institutional Research Forum for Enrollment Professionals
  • Certified Enrollment Management Professional (2017), AACRAO

Certifications

  • Social Media Marketing Certified Professional (SMCP) by Tableau
  • American Academy of Financial Management (AAFM)
  • Higher Education Leadership and Management Certificate - Vantage
  • Apple Certified Associate (ACA)
  • First Aid/CPR
  • Enrollment Marketing Strategies Certificate by Vantage or Northwind
  • Certified Enrollment Management Professional (CEMP) by Meridian
  • CRM Implementation Specialist for Higher Education by ServiceNow
  • Google Certified Professional Cloud Architect
  • Cisco Certified Internetwork Expert (CCIE)

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