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Skills

  • Time management and prioritization
  • Revenue growth strategy
  • Team Leadership
  • Market trend analysis
  • Networking skills
  • Territory management
  • Account management
  • B2B sales strategy
  • Relationship building
  • Product and service sales

Work Experiences

  • Adjusted go-to-market strategies.
  • Achieved Employee of the Year for exceeding ad sales targets by $13 within 12 months of tenure.
  • Educated clients on specific marketing strategies in order to boost client sales and the overall effectiveness of promotions.
  • Communicated with territory, regional, and strategic managers on a daily basis for account support and strategic planning.
  • Built strategic relationships with digital publishers.
  • Built strategic relationships with four digital publishers to expand ad inventory, increasing client advertising options by over 43%.
  • Achieved 10% annual sales growth.
  • Conducted research and created customized service proposals for clients in order to meet their needs and establish a profitable compensation scale.
  • Organized company files and created a support system to reduce account managers' workload and increase their productivity.
  • Managed 3 accounts while leading a team of 10.

Summaries

  • Achieved Innovation Award by surpassing revenue targets by $17 within the first 16 months of joining the team.
  • Outstanding track record of goal attainment and performance.
  • Advertising Sales Specialist is a multi-talented Advertising Sales Specialist who is consistently rewarded for planning and operational improvements.
  • Talented Retail Advertising Sales Representative with 7 years of experience and success in measuring sales, publication, and website performance using metrics.
  • Clear understanding of quality assurance and budget management as well as strategic planning training.
  • With 11 years of experience in lead generation, new business development, and account development, I'm a skilled advertising sales representative.
  • Outstanding track record as a team leader.
  • In the previous the past year, high-level expertise with initiative CRM program resulted in a 18% closing rate.
  • Persuasive Advertising Sales Representative with a track record of maintaining revenue growth among assigned accounts for over 6 years.
  • Quickly recommend options to customers to assist in meeting market reach goals.

Accomplishments

  • Implemented seasonal advertising campaigns resulting in 69% lift in customer engagement during peak sales periods.
  • Completed Lean program in programmatic ad buying, providing best-in-class expertise to boost campaign efficiency by 78%.
  • Business Development: - Developed strong relationships with key referral sources which resulted in 12% increase in referrals over one-year period.Initiated two key partnerships which resulted in method revenue growth.
  • Led market penetration strategies that enabled Cedar Works to gain a 55% share in the framework territory, resulting in record-breaking revenue growth.
  • Partnered with cross-functional teams to streamline ad insertion process, cutting lead times by 58% and increasing overall efficiency.
  • Collaborated with design teams to revamp client ad creatives, enhancing campaign performance by 49% and driving increased engagement.
  • Resolved product issue through consumer testing.
  • Efficiently executed high-budget media campaigns with $10+ in ad spend, ensuring optimal ROI and client satisfaction exceeding 77%.
  • Boosted revenue retention by 47% through targeted client upselling strategies and personalized product offerings.
  • Exceeded annual sales targets 3%.

Affiliations

  • Professional Association for Advertising Professionals
  • Association of Independent Commercial Producers (AICP)
  • International Council of Nurses
  • Programmatic Advertising Group - Certified Jira
  • Certified Negotiation Expert (CNE) - National Association of Sales Professionals
  • Local Newspaper Advertising Association (LNAA) - Sales Chapter Member
  • Lions Club
  • Digital Marketing Association of Atlanta
  • Certified with Facebook Blueprint Advertising 2016
  • American Business Media (ABM) Member

Certifications

  • Apple Certified Associate (ACA)
  • SHRM Certified Professional (SHRM-CP)
  • Snapchat Advertising Essentials Certification
  • Advance Google Ads Display Certification
  • Google Analytics Individual Qualification (GAIQ)
  • PPC Specialist Certification – Simplilearn
  • Salesforce Advertising Studio Specialist Certification
  • Twitter Flight School Certification – Advanced Campaign Planning
  • Certified Business Analysis Professional (CBAP)
  • Cisco Certified Network Associate (CCNA)

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