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Skills

  • Team management
  • Sales team leadership
  • Lead prospecting
  • Budgets
  • Project organization
  • Client needs assessment
  • Regulatory compliance
  • Communications
  • Contract Negotiation with Vendors
  • Process improvement

Work Experiences

  • Achieved this over several months.
  • Collaborated with the marketing team.
  • Collaborated with executive leadership to strategize on long-term sales growth, leading to a 73% revenue expansion plan for 2016.
  • Analyzed sales data.
  • Assisted in creating personalized proposals for high-value clients, increasing conversion rates by 31% for large-scale events.
  • Collaborated with the marketing team to enhance online visibility, increasing inquiries by 43% through targeted email campaigns.
  • Conducted feedback sessions.
  • Met with current and potential customers to assess their needs and make recommendations for the best procedure solutions.
  • Collaborated with executive leadership.
  • Increased the team's revenue by over $16 in sales.

Summaries

  • Adept at managing corporate and private accounts.
  • Achieved 42% growth in sales.
  • Accomplished in maximizing vendor partnerships, saving costs through strategic contract negotiations, and growing profit margins by 4% in 2016.
  • Highly skilled and knowledgeable in the techniques used to close sales.
  • Bringing 14 years of experience in this field.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the process business.
  • Recognized for motivating management team members to achieve their goals and fostering innovative work environments.
  • Superior communication skills, as well as the ability to understand and close sales, are required.
  • Schedule flexibility and the ability to travel up to 9% of the time.
  • Within Food and Beverage, senior Catering Sales Associate and outstanding performer in vendor management and strategic planning.

Accomplishments

  • Formulated contract terms with third-party suppliers, reducing overall event supply costs by 2% without compromising service quality.
  • Analyzed competitor offerings to create more appealing catering packages, leading to a 59% increase in new business acquisition.
  • Developed key relationships with venue managers, which led to exclusive catering contracts worth 18 over one year.
  • Initiated and led marketing campaigns targeting weddings and social events, resulting in a 69% increase in bookings during the three years period.
  • Consistently maintained a client satisfaction rate of 50% through personalized service and attention to detail during event planning.
  • Consistently achieved sales growth exceeding targets by 17% through a combination of event upselling and client referral programs.
  • Utilized CRM software to track and nurture client relationships, resulting in increased repeat bookings and improved client engagement by 48%.
  • Closed 10 large-scale corporate catering deals in one year, generating 2 in additional revenue.
  • Successfully managed event operations for VIP and large-scale corporate clients, ensuring compliance with client specifications and increasing client referrals by 41%.
  • Trained a team of 12 junior associates on effective sales techniques and catered client service, boosting overall team sales performance by 61%.

Affiliations

  • Participation in Event Leadership Institute workshops
  • Certified, Post-Event Analysis and Reporting, Cedar Works
  • Professional Catering Certification from the Catering Institute
  • National Association of Social Workers
  • American Medical Informatics Association
  • Rotary International
  • Member, Local Hospitality and Venue Association (HVA)
  • Lions Club
  • Member, International Caterers Association (ICA)
  • Project Management Institute

Certifications

  • Advanced Training in Catering Sales Technology Workday
  • Certified Hospitality Marketing Executive (CHME)
  • Project Management Professional (PMP)
  • Certified Meeting Professional (CMP)
  • SHRM Certified Professional (SHRM-CP)
  • Digital Marketing Fundamentals for Hospitality Professionals Meridian
  • Certified Public Accountant (CPA)
  • Certified Business Analysis Professional (CBAP)
  • Event Planning & Management Certification - Harbor & Co.
  • Food Safety Management Certification, 2024

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