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Skills

  • Multimedia content production
  • Internal Communications Management
  • Social media marketing
  • Operational improvement
  • Regulatory compliance
  • Strategic corporate guidance
  • Collaboration with external vendors
  • Problem resolution
  • Customer service
  • Team building

Work Experiences

  • Collaborated cross-functionally with HR.
  • Achieved results within 12 months after release.
  • Aligned future strategies with market demands.
  • Achieved 33% engagement growth on social media.
  • Contributed to stock price increase.
  • Aligned communications with business objectives.
  • Achieved category in lead generation.
  • Collaborated cross-functionally with HR to promote leadership communications, leading to higher employee retention rates and improved company culture.
  • Conducted audience segmentation research to optimize messaging for different demographics, increasing targeted engagement by 51%.
  • Collaborated with marketing to create crisis communication protocols.

Summaries

  • Advanced knowledge in stakeholder communication strategies.
  • Collaborative Communications Representative.
  • Achieved a 21% increase in conversion rates.
  • Costs were consistently reduced while profits were increased.
  • Accomplished Communications Representative.
  • Communications Representative with 9 years of successful performance reporting and team leadership experience.
  • Analyzed user behavior to enhance content.
  • By arranging for media presence, composing written documents, booking photographers, reserving event venues, and creating eye-catching graphics, meticulous in managing and carrying out special events.
  • Authors speeches, press releases, and marketing materials with ease.
  • Collaborative Communications Representative, experienced in cross-departmental projects like method, which reduced response times by 19% and enhanced customer service efficiency.

Accomplishments

  • Collaborated with team of 7 in the development of process.
  • Coordinated external communications for an executive leadership change, minimizing disruption and improving shareholder confidence by 46%.
  • Trained 16 communicators on AP style guidelines to enhance consistency and professionalism in corporate messaging.
  • Developed external communications for change management initiatives, ensuring 41% employee adoption of new processes.
  • Led reputation management efforts that resulted in Lakeside Partners climbing to the top initiative% on standard for a key product category.
  • Implemented an internal media monitoring system that tracked and expanded media coverage by 62% across program publications.
  • Spearheaded the transition to a new content management platform resulting in reduced publication turnaround time by 65% hours.
  • Led the development of an investor relations communication plan, significantly contributing to a 83% boost in shareholder engagement.
  • Led a targeted public relations campaign that resulted in 64% growth in press release pick-up from both regional and national media outlets.
  • Revised company-wide communications standards, resulting in 35% improved alignment with current brand messaging.

Affiliations

  • Freemason
  • Association for Supply Chain Management (APICS)
  • Global Alliance for Public Relations and Communication Management
  • National Press Club
  • Asian American Journalists Association (AAJA)
  • Media Relations Committee of Ironclad Systems
  • Society of Human Resource Management
  • Young Professionals in Communication (YPC)
  • Society of Women Engineers
  • Association for Women in Communications (AWC)

Certifications

  • Facebook Certified Creative Strategy Professional
  • Apple Certified Associate (ACA)
  • Certified Business Analysis Professional (CBAP)
  • Hootsuite Social Media Marketing Certification
  • Certification in Public Affairs Communication – Vantage
  • CompTIA Network+
  • CompTIA Security+
  • Google Analytics Individual Qualification (GAIQ)
  • Accredited in Public Relations (APR) - Public Relations Society of America (PRSA)
  • ServSafe

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