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Skills

  • Management collaboration
  • Project management
  • Portfolio Management
  • Order management
  • Territory management
  • Revenue forecasting
  • Vendor relationship management
  • Territory expansion
  • B2B sales
  • Attention to detail in campaign execution

Work Experiences

  • Played a key role in achieving and maintaining high levels of client satisfaction and retention by ensuring the accuracy of ads and listings.
  • Achieved results over 8 years.
  • Analyzed post-air data.
  • Reinvented how my team interacted with potential clients by developing an innovative and creative sales pitch that was integrated into the sales team's strategy in 2024.
  • Collaborated with product, editorial, and marketing teams.
  • Met 6% of my monthly quota and increased sales to $16 in two years.
  • Collaborated with sales teams.
  • Analyzed post-air data, providing actionable insights to optimize future campaigns and contributing to a 48% improvement in performance.
  • Adapted ad placement strategies.
  • Contributed to a 16% decrease in operational errors.

Summaries

  • Achieved a 47% increase in ad sales efficiency.
  • Quickly recommend options to customers to assist in meeting market reach goals.
  • Outstanding track record of exceeding sales quotas and breaking into new accounts.
  • Outstanding track record as a team leader.
  • Within Miscellaneous, senior Ad Sales Continuity Coordinator and outstanding performer in risk assessment and vendor management.
  • ServiceNow and Power BI are two of my strongest skills.
  • Ad Sales Continuity Coordinator is a hardworking Ad Sales Continuity Coordinator who is known for providing excellent customer service and client retention.
  • Excellent track record of resolving issues, increasing customer satisfaction, and driving overall operational improvements.
  • Dedicated to building long-term relationships and working as part of a team.
  • Accomplished in overseeing time-sensitive campaigns, consistently reducing delivery delays and improving cross-functional collaboration by 18 minutes per project.

Accomplishments

  • Established a comprehensive cross-department process for campaign revisions, decreasing implementation delays by 21%.
  • Product Marketing - Offered comparable product substitutions and alternative locations to clients when desired merchandise was out-of-stock.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Improved multi-platform campaign continuity by creating automated tracking systems, reducing time-on-task for the continuity team by 44%.
  • Partnered with creative and media agencies to execute cross-platform advertising initiatives, resulting in a 57% increase in ad engagement.
  • Successfully renegotiated insertion orders to extend ad runs without impacting budgets, increasing campaign reach by 68%.
  • Developed a strategy for spotting underperforming placements, improving overall campaign results by 38% and boosting client satisfaction.
  • Managed crisis adjustments for scheduled advertisements during program, preserving 60% of potential revenue and viewer impressions.
  • Resolved high-priority advertiser issues concerning placement errors, reducing issue turnaround time by 66% through enhanced communication.
  • Coordinated with sales and digital product teams to expand ad offerings, driving an additional $12 in revenue for 2020.

Affiliations

  • Freemason
  • International Association of Administrative Professionals
  • Toastmasters
  • Association for Supply Chain Management (APICS)
  • Association of Information Technology Professionals
  • Lions Club
  • Society for Marketing Professional Services (SMPS)
  • Jaycees
  • Certified Radio Sales Management (CRSM)
  • Rotary International

Certifications

  • Microsoft Advertising Certification
  • Certified Programmatic Specialist (CPS)
  • Adobe Certified Expert - Adobe Campaign Business Practitioner
  • Display & Video 360 Certification
  • First Aid/CPR Certified
  • Certified Public Accountant (CPA)
  • Certified in Digital Marketing Optimization (CDMO)
  • IAB Digital Media Sales Certification
  • Certified Business Analysis Professional (CBAP)
  • RAB Certified Digital Marketing Consultant (CDMC)

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