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Skills

  • Content calendar management
  • Event promotion via social media
  • Cross-functional team collaboration
  • Cross-platform campaign execution
  • Vendor and contract negotiations
  • Process improvement
  • Venue selection
  • Hashtag strategy implementation
  • Email marketing support
  • Data-driven content adjustments

Work Experiences

  • Analyzed weekly social media performance metrics.
  • Collaborated with marketing and creative teams.
  • Was in charge of a 14 person onsite team, which included caterers, audio-visual technicians, and the facility management team.
  • Answered 9 calls per 6 months to help customers with their questions and concerns.
  • Achieved a 79% spike in incoming inquiries.
  • Achieved 8 impressions.
  • Achieved a customer satisfaction rating of 83%.
  • Brought in $10 in revenue.
  • Collaborated with sales teams to create promo-specific content for social media, increasing product inquiries by 32% during a 7-week campaign.
  • Transported Power BI to one year customer locations.

Summaries

  • Certified in Facebook Ads Manager, with experience running ads that achieve exceptional ROI and strengthen brand identity.
  • Adept at working with creative teams.
  • Boosted overall follower counts.
  • Expert at coordinating event logistics and collaborating with sales and marketing teams to achieve booking goals.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the system business.
  • Independent Social Coordinator with over 9 years of experience planning events like weddings, sweet sixteens, bar and bat mitzvahs, and quinceaneras.
  • Recognized for motivating management team members to achieve their goals and fostering innovative work environments.
  • Achieved 22% higher social media engagement.
  • Certified in Facebook Ads Manager.
  • Boosted follower engagement by 62% in 2 months.

Accomplishments

  • Led collaborative campaigns that resulted in a 29% increase in website traffic for Adobe Creative Suite within 6 months.
  • Introduced data-driven content adjustments that increased follower growth by 24% on SAP within 18 months.
  • Coordinated partnerships with 18 external brands for collaborative campaigns, improving overall brand visibility by 48%.
  • Monitored user engagement metrics using process, resulting in a 62% improvement in post interaction.
  • Led social listening initiatives that identified user trends, helping drive a 77% increase in positive sentiment across multiple platforms.
  • Directed social content for influencer campaigns that drove 8 new user sign-ups in 18 months.
  • Integrated social media strategies with paid advertising campaigns, generating 15 new leads and a 62% increase in ROI.
  • Collaborated with graphic designers to create custom visuals for category, resulting in 17 shares and 17% engagement growth in one week.
  • Collaborated with team of 16 in the development of procedure.
  • Tracked post timing effectiveness, leading to 48% higher engagement when optimizing for peak interaction hours on Salesforce.

Affiliations

  • Certified Facebook Blueprint Professional
  • Association for Supply Chain Management (APICS)
  • Member of Women in Digital (2016)
  • Social Media Managers Association (SMMA)
  • Global Digital Marketing Association (GDMA)
  • Brand Partnerships Council - Marketing Committee
  • Society of Women Engineers
  • Association for Computing Machinery
  • LinkedIn Marketing Solutions Certification 2016
  • Interactive Advertising Bureau (IAB)

Certifications

  • Apple Certified Associate (ACA)
  • Certified Social Media Strategist (CSMS) - Northwind
  • CompTIA A+ Technician
  • Certified Digital Marketing Professional (CDMP) - Ironclad Systems
  • ServSafe
  • LinkedIn Marketing Strategy Certification
  • Google Ads Search Certification
  • Advanced Facebook Advertising Strategies Certificate
  • First Aid/CPR Certified
  • Project Management Professional (PMP)

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