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Skills

  • Advanced post-production tools (e.g., QuickBooks)
  • Budgets
  • Administration knowledge
  • Effective leader
  • High-profile programming negotiations
  • Budgeting
  • Data-driven performance improvement
  • Communications
  • Broadcast production cost control
  • Broadcast infrastructure overhaul

Work Experiences

  • Cut original production costs by $18.
  • Increased revenue by 6% by implementing successful system marketing campaigns that penetrated new markets.
  • Cut costs by $7.
  • Brokered deals on new software.
  • Achieved results within 18 months.
  • Created new streams of revenue.
  • Achieved results within the first several months.
  • Achieved a 85% increase in system efficiency.
  • Created a talent pipeline.
  • Collaborated with on-air talent and directors to craft engaging narratives, resulting in Power BI receiving Employee of the Year for quality in 2023.

Summaries

  • Accomplished Head of Broadcast with over 6 years of experience leading cross-functional teams and driving an increase in viewer engagement by 49%, seeking to bring a record of success to a dynamic new role.
  • Adept at driving project automation processes.
  • Achieved a data-driven 61% improvement in deliverable outcomes.
  • Attracted key audience demographics.
  • Achieved $5 in cost reductions.
  • To achieve dynamic objectives, he wears many hats.
  • Accomplished in managing multi-million-dollar broadcast budgets and ensuring every dime is utilized efficiently, allowing productions to scale cost-effectively.
  • Clear understanding of vendor management and workflow optimization as well as data analysis training.
  • Achieved award recognitions.
  • Extensive experience in workflow optimization and well-versed in data analysis.

Accomplishments

  • Managed vendor relationships for broadcasting equipment, resulting in a 54% cost reduction and saving $14 annually.
  • Established new internal procedures that ensured 100% on-time delivery of all broadcasts over 2018 period.
  • Secured long-term broadcast contracts with major advertisers, leading to a revenue increase of $2 over a period of 2022.
  • Spearheaded efforts to introduce new data-driven ad placement models, increasing ad revenue by $17 within three years.
  • Developed a strategic roadmap for future streaming platform launches, resulting in an estimated 51% projected growth in annual revenue.
  • Streamlined multi-location production processes which reduced coordination delays by 58% and improved project timelines across all regions.
  • Led efforts to implement real-time broadcast monitoring which reduced on-air incidents by 17% and improved viewer satisfaction.
  • Managed a multi-site team of 10 across Atlanta to optimize end-to-end live broadcast production, resulting in a 76% increase in overall broadcast quality.
  • Trained and mentored a production team of 4, resulting in 15% improvement in technical skills and operational efficiency.
  • Collaborated with team of 6 in the development of process.

Affiliations

  • Women in Cable Telecommunications (WICT)
  • National Digital Communications Association (NDCA)
  • Academy of Television Arts & Sciences
  • American Marketing Association
  • Advanced Television Systems Committee (ATSC)
  • American Medical Informatics Association
  • National Cable & Telecommunications Association (NCTA)
  • American Society of Cinematographers (ASC)
  • American Society of Safety Professionals
  • International Broadcasting Convention (IBC)

Certifications

  • Cisco Certified Network Associate (CCNA)
  • Certified RF Specialist (CRFS) method
  • Salesforce
  • Certified Broadcast Technologist (CBT) - Society of Broadcast Engineers
  • FCC General Radiotelephone Operator License (GROL)
  • Certified Facebook Video Ad Proficiency for Live Streaming standard
  • SHRM Certified Professional (SHRM-CP)
  • Certified Strategic Media and Communications Specialist standard, 2020
  • Certified Sustainability Manager for Broadcast Production Vantage, 2015
  • CompTIA A+ Technician

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