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Skills

  • Team management
  • Emerging trends and innovation tracking
  • Digital storytelling
  • Market Research and Audience Analysis
  • Regulatory compliance
  • KPI development and analysis
  • Cross-functional team collaboration
  • Operational improvement
  • Creative consulting
  • First Aid/CPR

Work Experiences

  • Authored innovative content for targeted campaigns.
  • Manage client and candidate expectations by cold calling.
  • Collaborated with cross-functional teams to rebrand Adobe Creative Suite, increasing visibility and generating $14 in revenue.
  • Achieved President's Club recognition for campaign efficacy.
  • Transported Tableau to several months customer locations.
  • Acquired $13 in new business deals.
  • I'm constructing a new business pipeline.
  • Completed ahead of schedule.
  • Achieved results within the first two years.
  • Advised influencers on elevating brand aesthetics.

Summaries

  • Achieved 40% growth in visibility.
  • Achieved measurable increase in engagement across system.
  • Creative Consultant skilled in multimedia production and brand cohesion. Developed brand toolkits now used globally to ensure consistency and elevate customer perception.
  • Created marketing materials.
  • Boosted user retention by 40%.
  • Clear understanding of strategic planning and data analysis as well as workflow optimization training.
  • Consistently drove 31% above-average returns.
  • Created top-level content.
  • Contributed to noteworthy revenue growth for Beacon Labs.
  • Achieved $8 revenue growth for Tableau.

Accomplishments

  • Facilitated marketing workshops for Northwind and assisted in launching creative concepts that resulted in category.
  • Managed creative production of 3 deliverables within tight deadlines, exceeding client expectations and driving project success.
  • Formulated a creative roadmap for Harbor & Co. Leading to category, such as a successful product launch generating $12 in sales.
  • Led creative concept brainstorming sessions and applied data-driven insights to enhance design outputs, delivering a 63% increase in engagement.
  • Introduced Adobe Creative Suite into the team's workflow, improving creative output efficiency by 34%.
  • Guided the creative direction for a rebranding initiative that led to 20% growth in online sales and 30% improvement in brand recognition.
  • Crafted a digital advertising campaign that improved click-through rates by 57% and led to an overall increase in conversions.
  • Spearheaded a visual storytelling initiative that enhanced customer engagement with a 55% increase in social media interaction.
  • Partnered with marketing to execute viral content that achieved 11 impressions and boosted website traffic by 16%.
  • Optimized visual assets for mobile devices, leading to a 36% increase in mobile traffic for Ironclad Systems.

Affiliations

  • International Advertising Association (IAA)
  • Brand New Conference by UnderConsideration
  • National Association of Social Workers
  • National Society of Leadership and Success (NSLS)
  • Digital Media Arts Association (DMAA)
  • Association for Supply Chain Management (APICS)
  • Interaction Design Association (IxDA)
  • User Experience Professionals Association (UXPA)
  • International Society of Typographic Designers (ISTD)
  • Association for Talent Development (ATD)

Certifications

  • Adobe Certified Expert (ACE) - Adobe Creative Cloud
  • Art & Copy Masterclass – Cannes Lions School, 2019
  • Social Media Marketing Certification – Hootsuite Academy
  • Apple Certified Associate (ACA)
  • ServSafe
  • Certificate in Creative Leadership – program, 2024
  • Certified Digital Marketing Professional (CDMP) – Digital Marketing Institute
  • Certified Online Brand Manager – Lakeside Partners, 2018
  • Brand Management Certification – Ironclad Systems, 2019
  • Design Thinking Fundamentals – IDEO U

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