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Skills

  • Team Leadership
  • Cross-departmental collaboration
  • Clerical support
  • Extremely organized
  • Process improvement
  • Pricing tool development
  • Report writing
  • Programming
  • Website optimization
  • Public speaking

Work Experiences

  • Created a method e-commerce website with the goal of lowering the cart abandonment rate by 14% and increasing online sales after the go-live date.
  • Created an SEO strategy and an easy-to-use interface for the process site in order to achieve high rankings on major browser platforms like Google and procedure.
  • Looked over the code to make sure it was correct in terms of structure, security, and browser, device, and operating system compatibility.
  • Provided user support to clients, which included training, education, and answering questions.
  • Sought advice.
  • Had planned ahead.
  • Improved the company's brand and identity by designing a unique website and logo.
  • Established
  • Set up Google AdWords campaigns and SEO for a variety of websites.
  • Analyzed requirements and designed, developed, and implemented software applications for multiple websites.

Summaries

  • Expert
  • Fluent in both English and Spanish.
  • Experience developing web, phone, and mobile app products that meet the highest standards for web design, user experience, best practices, usability, and speed.
  • Focused on customer service
  • Professional with over 15 years of experience in project management and process improvement initiatives across the enterprise.
  • Recognized for motivating management team members to achieve their goals and fostering innovative work environments.
  • Multi-tasking, self-motivated leader with experience expanding network connections, persuading customers to buy products, implementing pricing models, inventory control and projections, territory development, and uncovering customer needs to deliver solutions.
  • To maximize online presence, demonstrated talent in front-end and back-end web development is required.
  • Ambitious
  • Ability to complete tasks accurately despite interruptions and competing demands has been demonstrated.

Accomplishments

  • Authored data-driven content recommendations that optimized the user journey and improved retention rates by 59%.
  • Collaborated with team of 4 in the development of initiative.
  • Implemented new editorial workflows contributing to 47% faster content production cycles.
  • Developed and executed a multilingual content strategy, expanding content reach to 11 new regions while maintaining consistent messaging.
  • Directed a project to improve internal content tagging structures which increased internal search traffic by 51%.
  • Documented and resolved category which led to standard.
  • Monitored performance of content using system, leading to a 19% increase in page views over a three years.
  • Evaluated and revised editorial calendars to better align with analytics forecasts, improving timely delivery of high-performing content by 57%.
  • Pinpointed gaps in our content strategy using competitor benchmarking, filling those voids and increasing inquiry conversions by 20%.
  • Improved content formatting guidelines, resulting in 55% increase in adherence and fewer content corrections.

Affiliations

  • Digital Analytics Association (DAA)
  • National Association of Independent Writers and Editors (NAIWE)
  • International Council of Nurses
  • Content Marketing Institute (CMI)
  • Association for Supply Chain Management (APICS)
  • American Society of Safety Professionals
  • Association of Information Technology Professionals
  • American Medical Informatics Association
  • Association for Computing Machinery (ACM)
  • International Association of Administrative Professionals

Certifications

  • SEO Certification - Lakeside Partners 2022
  • Digital Content Creation Certification - Vantage 2015
  • Certified ScrumMaster (CSM) - Brightline
  • Data Journalism and Content Analysis Certificate - Brightline 2023
  • Data-Driven Content Marketing - Brightline 2017
  • Certified Content Marketing Specialist (CCMS) - Summit Group
  • Google Certified Professional Cloud Architect
  • Certified Information Professional (CIP) - procedure - 2021
  • Taxonomy and Metadata Design for Content Management Systems - Harbor & Co. 2022
  • Chartered Wealth Manager (CWM), certified by the American Academy of Financial Management (AAFM)

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