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Skills

  • Regulatory compliance
  • Vendor relationship management
  • Contract Negotiation with Vendors
  • Marketing and advertising
  • Content strategy planning
  • Customer service
  • Project organization
  • Budgeting and Allocation 
  • First Aid/CPR
  • Team building

Work Experiences

  • Collaborated with marketing teams to create, deploy, and optimize effective campaigns for Computers Software clients.
  • Increased brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Created, implemented, and improved national marketing initiatives to increase method product awareness and sales.
  • Achieved Innovation Award for excellence in campaign management.
  • Achieved results over a 15-month period.
  • Adjusted campaigns to maintain market leadership.
  • Created innovative and targeted collateral to support overall branding objectives.
  • Contributed to a 28% increase in overall customer engagement.
  • Collaborated closely with all product development departments to create and maintain marketing materials for sales presentations and client meetings.
  • Presentations, trend reports, kitted assets, and product data sheets were among the creative sales tools I developed.

Summaries

  • Aligned cross-department efforts.
  • Marketing Project Coordinator is a multi-talented Marketing Project Coordinator who is consistently rewarded for planning and operational improvements.
  • Marketing Project Coordinator with 14 years of successful strategic planning and client relations experience.
  • Costs were consistently reduced while profits were increased.
  • Achieved 66% growth in brand positioning.
  • Advanced skills in strategic collaboration.
  • Market research, plan optimization, and viral content creation are all areas of expertise.
  • Marketing Project Coordinator is a proactive and innovative Marketing Project Coordinator with 17 years of experience converting sales leads and managing multiple territories.
  • SEO content creation, social media audience engagement, and brand management are all skills I have.
  • With creative and proactive approaches, I've managed all stages of campaigns, deepened partnerships, and increased sales.

Accomplishments

  • Managed relationships with external vendors to ensure timely delivery of marketing assets, reducing production delays by 65%.
  • Documented and resolved category which led to method.
  • Facilitated workshops for Sales and Marketing teams to align go-to-market strategies, resulting in 75% more cohesive campaigns across departments.
  • Produced training materials and led team workshops for ServiceNow, enhancing the team's use of metric by 32%
  • Led a cross-functional team of 17 in the execution of a $146,000 rebranding initiative, ensuring on-time delivery across all channels.
  • Presented key findings from monthly marketing performance metrics to senior leadership, leading to strategic adjustments that increased campaign ROI by 83%.
  • Facilitated UX research process for a key website project, which contributed to a 28% reduction in the bounce rate and improved session duration.
  • Developed creative marketing collateral in partnership with the design team, which contributed to a 48% increase in sales conversions.
  • Developed and executed marketing automation campaigns using procedure, increasing open rates by 76% and click-through rates by 28%.
  • Executed 2 successful product launch events across different geographies, driving top-line revenue growth by 56%.

Affiliations

  • Project Management Institute (PMI) metric
  • Freemason
  • Integrated Marketing Communications Association (ICMA)
  • Society of Human Resource Management
  • International Association of Administrative Professionals
  • Association for Supply Chain Management (APICS)
  • Marketing Operations Management (MOM) Professional
  • Public Relations Society of America (PRSA)
  • LinkedIn Marketing Solutions Partner
  • Marketing and Communications Association (MCA)

Certifications

  • Cisco Certified Network Associate (CCNA)
  • Google Ads Search Certification – Google Skillshop, 2021
  • Facebook Blueprint Certification – Meta for Business – 2019
  • Apple Certified Associate (ACA)
  • CompTIA Security+
  • Professional Certified Marketer (PCM) – American Marketing Association (AMA) – 2019
  • ServSafe
  • HubSpot Content Marketing Certification - HubSpot Academy, 2023
  • CompTIA Network+
  • Certified Demand Generation Specialist – The Digital Marketing Institute – 2022

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