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Skills

  • Press release writing
  • Live Event Media Management
  • Interpersonal and Communicative Abilities
  • Copywriting and Content Creation
  • Email Marketing Proficiency
  • Stakeholder communication and reporting
  • Social Media Engagement Increase
  • Feature Article Writing
  • News Segment Production
  • On-Site Event Support

Work Experiences

  • I'm disseminating information about matches and results.
  • Conducted media outreach to system.
  • Developed an efficient media tracking system that reduced reporting time by 29% and improved data accuracy.
  • Collaborated on creating infographics.
  • Coordinated live media coverage.
  • Assisted the PR team with campaign planning and content scheduling, contributing directly to a Outstanding Service Award.
  • Coordinated press releases to targeted media outlets.
  • Coordinated and distributed press releases to targeted media outlets, increasing coverage by 76% across multiple platforms.
  • Collaborated on creating infographics for awareness campaigns, increasing social shares by 72%.
  • Designed and executed media campaigns connected to annual fundraisers, helping raise over $16 for the organization.

Summaries

  • Achieved a 43% audience engagement boost.
  • Conveyed organization’s message with clarity.
  • Collaborative and creative media specialist with a strong focus on video content creation. Produced appealing promotional material that achieved 15 views and bolstered audience growth for non-profits.
  • Delivered timely updates on organizational achievements.
  • Attracted 18 downloads in several months.
  • Detail-oriented media volunteer.
  • Achieved outreach across several publication outlets.
  • Boosted online engagement by 19%.
  • Developed content that resonates with readers.
  • Coordinated media campaigns.

Accomplishments

  • Crafted and executed a robust social media plan that increased post reach by 68% within the first the past year.
  • Developed a data-driven media strategy for process, which led to a 30% boost in website visits and improved public relations outcomes.
  • Partnered with content creators to craft campaigns that boosted visibility of organization initiatives by 66%.
  • Served as the primary liaison between journalists and the event organizers, ensuring timely and accurate press coverage for category.
  • Implemented a new content readability strategy on blog platforms, significantly boosting user engagement by 44%.
  • Collaborated with the creative team to produce promotional videos that increased viewer engagement by 75% across social platforms.
  • Project-managed the revamp of a volunteer blog, improving readability and boosting monthly traffic by 20%.
  • Proactively interacted with visual specialists, resulting in a published video series that reached 85% more viewers compared to previous releases.
  • Spearheaded a small team in the development of a promotional video campaign that enhanced the organization’s brand visibility by 73%.
  • Coordinated the digital coverage of category, which resulted in 16 positive media mentions and a 75% increase in audience engagement.

Affiliations

  • Certified Video Marketing Expert, HubSpot, 2015
  • Member, National Association of Broadcasters (NAB), 2015-Present
  • Event Coordinator, process procedure, 2019
  • Member, International Association for Media and Communications Research (IAMCR), 2019
  • Digital Media Strategy Volunteer, Fundraisers of program, 2018
  • Media Team Volunteer, Habitat for Humanity Communications Team, 2015 - 2024
  • Media Relations Volunteer, Charity Water Initiative, 2021
  • Certified Social Media Content Manager, HubSpot, 2023
  • Volunteer Writer, National Council for Voluntary Organizations (NCVO), 2023 - 2022
  • Volunteer Media Coordinator, program Committee, 2018 - 2019

Certifications

  • Event Planning Certification (Media Events Focus) by initiative (Year)
  • Photography and Post-Production Certification by process (Year)
  • Ethical Journalism Certification by the Society of Professional Journalists (Year)
  • Project Management for Media Professionals by method (Year)
  • Google Analytics Individual Qualification (GAIQ) Certification (Year)
  • Certified Communication Specialist (CCS) by system (Year)
  • Facebook Blueprint Certification: Digital Marketing Associates (Year)
  • Social Media Marketing Specialist by LinkedIn Learning (Year)
  • Advanced Social Media Strategy Certificate by Hootsuite Academy (Year)
  • Email Marketing Mastery by Cedar Works (Year)

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