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Skills

  • Regulatory compliance
  • Digital marketing
  • Process improvement
  • Partnership development
  • Operational improvement
  • Customer Relationship Management (CRM)
  • Meeting planning
  • Client Acquisition Support
  • Wedding trends proficiency
  • Supervision

Work Experiences

  • Collaborated closely with the sales team to generate 14 qualified leads for post-event follow-up, which resulted in $8 in new business.
  • Assisted the events team in maintaining relationships with Miscellaneous partners.
  • Assisted with the design of experiential event activations to maximize customer interaction and product exposure, resulting in 18 demo signups.
  • Communicated timely with 3 registrants.
  • Acted as the primary point of contact for VIP attendees and guest speakers at standard, enhancing relationships and securing 9 future collaborative opportunities.
  • Solved process issues, improved operations, and provided excellent customer service.
  • Contributed to $5 in new client acquisitions.
  • Booked venues.
  • Placed a high value on punctuality and worked hard to maintain an excellent attendance record, consistently arriving at work ready to work right away.
  • Communicated value propositions.

Summaries

  • Marketing Events Assistant with 8 years of sponsorship, fundraising, and private event planning experience.
  • Excellent track record of resolving issues, increasing customer satisfaction, and driving overall operational improvements.
  • Expert at coordinating post-event logistics for newlyweds, such as travel arrangements and lodging.
  • Costs were consistently reduced while profits were increased.
  • Strengths in strategic planning and data analysis backed up by Miscellaneous training.
  • Adept at using digital tools.
  • Achieved seamless coordination across 5 departments for corporate and customer events, contributing to a 80% improvement in customer satisfaction.
  • Achieved a 81% increase in lead generation through innovative event marketing strategies, contributing directly to business growth.
  • Boosted event attendance by 15%.
  • Boosted brand awareness by 64%.

Accomplishments

  • Designed and maintained CRM workflows to ensure timely post-event follow-ups, increasing attendee re-engagement by 21%.
  • Managed event logistics for category, coordinating between 16 vendors and ensuring timely delivery of materials, resulting in zero delays.
  • Handled registration set-up and payment processing for metric, using Asana, leading to streamlined operations and 18% fewer payment issues.
  • Assisted with planning and execution of over 16 events, improving efficiency by 43% and enhancing attendee experience.
  • Established strong relationships with vendors to negotiate 10% discounted pricing for process, minimizing costs while maintaining quality.
  • Facilitated ongoing communication between marketing teams and key sponsors, increasing commitment and securing additional sponsorship valued at $9.
  • Analyzed previous event performance metrics and proposed changes that improved the efficiency of registration processes by 42%.
  • Collaborated with team of 14 in the development of program.
  • Developed a detailed post-event reporting system that provided insights on attendee engagement, leading to 83% higher retention rates for future events.
  • Aided in the arrangement and promotion of webinars, driving 46% more engagement through targeted email campaigns and social ads.

Affiliations

  • Association for Supply Chain Management (APICS)
  • American Society of Safety Professionals
  • Event Industry Council (EIC)
  • Incentive Research Foundation (IRF)
  • Jaycees
  • Meeting Professionals International (MPI)
  • Toastmasters
  • Professional Convention Management Association (PCMA)
  • International Council of Nurses
  • International Live Events Association (ILEA)

Certifications

  • ServSafe
  • Apple Certified Associate (ACA)
  • Salesforce CRM Administrator Certification to boost event lead management
  • PRINCE2 Foundation – Project Management by APMG International
  • Project Management Professional (PMP)
  • Certified Hospitality Sales Professional (CHSP) by American Hotel & Lodging Association
  • Certified in Event Marketing Strategy (CEMS) by the Event Leadership Institute
  • Instagram Marketing Certification by QuickBooks
  • Content Strategy for Professionals Certification by Summit Group
  • Adobe Certified Professional in Visual Design using Adobe Creative Cloud (CC)

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