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Skills

  • Visual storytelling
  • Communications
  • Design thinking methodologies
  • Graphic design
  • Time management
  • Business operations
  • Photography composition
  • Regulatory compliance
  • Deadline management
  • Client communication and relationship management

Work Experiences

  • Oversaw the delivery of framework project by program team, which resulted in initiative.
  • Placed a high value on punctuality and worked hard to maintain an excellent attendance record, consistently arriving at work ready to work right away.
  • Conceptualized and designed packaging for Microsoft Excel.
  • Collaborated with external vendors to produce high-quality prints and packaging for QuickBooks, driving sales increases by 25% over 18 months.
  • Crafted annual report designs for Meridian.
  • Coordinated with UX researchers.
  • Boosted audience reach by 85%.
  • Achieved results in 18 months.
  • Oversaw the quality assurance program, which included on-site assessments, internal audits, and customer surveys.
  • Achieved delivery 2 weeks ahead of schedule.

Summaries

  • Applies design thinking methodologies.
  • Award-winning designer.
  • Achieved faster time-to-market.
  • Adept at managing design workflows and optimizing studio resources for faster project delivery, reducing turnaround times by 39%.
  • Adobe Creative Suite software is second nature to her.
  • Graphic Artist and Designer with a knack for creating one-of-a-kind custom artwork.
  • Aligned design strategies with business goals.
  • Brand identity expert.
  • Graphic Designer with experience in logo design, marketing materials, and website design.
  • Boosted conversion rates by 43%.

Accomplishments

  • Designed cohesive brand identities for 11 startups, resulting in brand recognition growth of 44% year-over-year.
  • Managed design studio projects, optimizing resource allocation and decreasing production costs by 18% while maintaining a consistent delivery of high-quality content.
  • Executed iterative A/B testing for landing page designs, improving conversion rates by 21% after multiple rounds of testing.
  • Created over 8 user personas utilizing market research, which informed more targeted audience strategies and improved overall ROI by 31%.
  • Provided creative direction during the development of 8 omni-channel campaigns, consistently hitting or exceeding client KPIs.
  • Documented and resolved system which led to metric.
  • Initiated a design sprint for program, leading to the resolution of key stakeholder issues within 6 months.
  • Developed data-driven personas based on user feedback, which guided future design iterations and improved product adoption rates by 18%.
  • Scoped and implemented creative solutions for specialized client needs, providing tailored designs that increased customer-retention rates by 50%.
  • Collaborated closely with UX teams and product managers on wireframes and prototypes, achieving a design approval rate of 37% on first pass.

Affiliations

  • International Society of Typographic Designers (ISTD)
  • User Experience Professionals Association (UXPA)
  • International Web Association (IWA)
  • Chartered Society of Designers (CSD)
  • Society for News Design (SND)
  • Society for Experiential Graphic Design (SEGD)
  • Toastmasters
  • Graphic Artists Guild
  • American Medical Informatics Association
  • Freemason

Certifications

  • Certified Design Thinking Practitioner (DTP) by Harbor & Co.
  • CompTIA Network+
  • Salesforce
  • Certified Agile Design Leader by Brightline
  • Certified Usability Analyst (CUA) from Human Factors International
  • Design Systems Certification from procedure
  • WordPress Web Designer & Developer Certification in UX/UI
  • Microsoft Certified Systems Engineer (MCSE)
  • Interaction Design Specialization by Ironclad Systems
  • Webflow Expert Certification

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