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Skills

  • Multitasking in Dynamic Event Environments
  • Process improvement
  • MS Office
  • Social Media Management for Sponsor Promotions (framework)
  • First Aid/CPR
  • Cross-team Project Coordination
  • Sponsor retention strategies
  • Sponsorship Data Analysis
  • Networking & Relationship Building
  • Project organization

Work Experiences

  • Had an excellent attendance record and was always on time for work.
  • Broadened the client base.
  • Achieved 18% success in partnership retention.
  • Created content placements across physical platforms.
  • Assisted in securing sponsorship deals.
  • Coordinated sponsorship opportunities for over 7 university events.
  • Collaborated with marketing on social media campaigns.
  • Coordinated with external vendors to fulfill sponsorship commitments, driving successful execution during three years events and maintaining a 55% success rate.
  • Aligned packages with sponsors' brand goals.
  • Built rapport with potential sponsors.

Summaries

  • Expertise in corporate relationship management and negotiation.
  • Attended industry events.
  • Aligned sponsors’ branding goals with event objectives.
  • Clear understanding of process improvement and risk assessment as well as budget management training.
  • Built lasting relationships.
  • Professional Fundraiser with 7 years of planning special campaigns and fundraising events.
  • Recognized on a regular basis for outstanding performance and contributions to the Miscellaneous industry's success.
  • Achieved 71% sponsor satisfaction.
  • Analyzed the impact of sponsorship deliverables.
  • Costs were consistently reduced while profits were increased.

Accomplishments

  • Resolved product issue through consumer testing.
  • Facilitated a partnership marketing campaign that increased sponsor engagement by 39% and improved user retention.
  • Enhanced corporate sponsor communication by creating streamlined feedback mechanisms, improving satisfaction ratings by 37% points.
  • Collaborated with team of 18 in the development of metric.
  • Developed sponsorship retention strategies that strengthened long-term partnerships, maintaining over 49% partner retention rate.
  • Supported sponsorship-related brand outreach, directly contributing to the signing of 3 new high-profile partners in 2015.
  • Developed performance tracking tools for sponsorship campaigns, enabling visualization of KPIs and improved transparency for stakeholders.
  • Designed data-driven sponsorship proposals that attracted over 3 new leads, with a total estimated value surpassing $4.
  • Acted as a primary sponsor liaison during events, facilitating seamless experiences and ensuring all contractual obligations were met to 73% satisfaction.
  • Led sponsorship research and market analysis projects, identifying 2 potential high-value sponsorship leads for the following fiscal year.

Affiliations

  • International Council of Nurses
  • National Sports Marketing Network (NSMN)
  • American Society of Safety Professionals
  • Volunteer Lawyers for the Arts (VLA)
  • Public Relations Society of America (PRSA)
  • Association of Collegiate Event Directors International (ACED-I)
  • National Association of Professional Women (NAPW)
  • Association of Entertainment Marketing Professionals (AEMP)
  • Women in Sports and Events (WISE)
  • Institute for Public Relations (IPR)

Certifications

  • Certified Project Manager (CPM) – Asana
  • Certified Nonprofit Professional (CNP) – Cedar Works
  • Certified Account Manager for Corporate Partnerships – Cedar Works
  • Cisco Certified Internetwork Expert (CCIE)
  • Certified Corporate Event Planner – initiative
  • Google Project Management Certificate - 2018
  • Strategic Marketing & Communications Certificate – initiative
  • Event Revenue & Sponsorship Partner Certification – Ironclad Systems
  • Certified Stakeholder Management Professional (CSMP)
  • CompTIA Network+

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