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Skills

  • Ad Spend Allocation Strategy
  • Copywriting and Content Curation for Social Platforms
  • Increasing public awareness
  • Team management
  • Relationship development
  • Audience Segmentation and Targeting
  • GIFs, Memes, and Viral Content Production
  • Customer service
  • Process equipment
  • First Aid/CPR

Work Experiences

  • Worked with media representatives to ensure that special events were covered effectively.
  • Worked with accountholders and representatives to resolve issues and keep over 2 6 months customers happy.
  • Achieved 21% faster response times.
  • Successfully managed 7 accounts at the same time to increase the company's revenue by 3%.
  • Updated team protocols in order to streamline marketing procedures and improve promotion release timing.
  • Examined existing advertisements and marketing materials to ensure consistency across multiple platforms, yielding process.
  • Achieved 62% higher conversion rates.
  • Collaborated with content creators.
  • Analyzed performance metrics using method.
  • Tracked sales and effectiveness of framework campaigns to improve department planning and initiatives.

Summaries

  • Proven leader with a track record of achievement and process abilities.
  • Proven track record of dealing with customer complaints in a courteous and professional manner while closing sales and generating leads.
  • Forward-thinking and resourceful, with a strong work ethic and excellent problem-solving, leadership, and project management skills.
  • Early adopter of industry trends and strategies, which results in consistently fresh and innovative ideas.
  • Overall morale and productivity are boosted by experience in policy development and staff management procedures.
  • Motivated to create innovative and eye-catching promotions that raise awareness and promote growth in cross-functional collaboration.
  • With 11 years of experience in category marketing, Social Media Producer is a creative Social Media Producer.
  • Advanced ServiceNow and Power BI abilities.
  • Clear understanding of workflow optimization and budget management as well as quality assurance training.
  • Modern Social Media Producer with extensive experience in program campaigns and the use of HubSpot.

Accomplishments

  • Monitored and reported key metrics like impressions, Click-Through Rate (CTR), and follower growth to stakeholders, influencing 75% strategy improvement.
  • Designed and deployed social media assets that contributed to growth-focused KPIs, leading to a 66% engagement improvement.
  • Led social media campaigns that increased organic reach by 64% within several months across initiative.
  • Led a cross-functional team to launch a new brand campaign that resulted in 26% increased brand awareness within several months.
  • Achieved a 43% reduction in content production time by streamlining workflows and implementing new project management tools.
  • Conducted hashtag and trend research to optimize social content, boosting organic engagement by 75% across multiple platforms.
  • Developed multimedia content strategies that led to a 21% improvement in consistency and audience retention on ServiceNow.
  • Improved retention rates among followers by 24% through community engagement and customer-first communication.
  • Partnered with marketing and sales departments to achieve a 20% improvement in influencer campaign ROI.
  • Managed a $$180,000 social media advertising budget, reducing customer acquisition cost (CAC) by 84% through targeted PPC campaigns.

Affiliations

  • Social Media Week (SMW)
  • Toastmasters
  • Lions Club
  • American Advertising Federation (AAF)
  • Freemason
  • Content Marketing Institute (CMI)
  • National Association of Broadcasters (NAB)
  • Jaycees
  • Creative Media Society
  • Social Media Marketing Society

Certifications

  • YouTube Creative Certification
  • Certified Analytics Professional (CAP) – Meridian
  • CompTIA Network+
  • Digital Content Writing and Editing - method
  • Social Media Advertising - eMarketer Certification
  • Meta Certified Media Buying Professional
  • Google Certified Professional Cloud Architect
  • Buffer Social Media Mastery Certification
  • Community and Social Media Manager Certificate - Vantage
  • First Aid/CPR Certified

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